1. Social Media Marketing: 27 Awesome Stats, Soundbites and Slides

2. About These Slides: The slides from this presentation were created by HubSpot to help illustrate and explain social media marketing. Images used are in the public domain or are cited on the slide under Creative Commons License. HubSpot Download the original PPT file for your presentations, blog or other use at: HubSpot.com/Social-Media- SlidesHubSpot.com/Social-Media- Slides 2

3. This eBook Includes: Social Media Marketing Statistics Definition of Social Media Marketing Definition of Social Media Monitoring Free and Paid Monitoring Tools Helpful Social Media Soundbites Facebook, Twitter and Blogging Explanations Social Media ROI Explanation and Statistics 3

4. Why Is Social Media Important?: Statistics Photo Credit: kevindooleykevindooley

5. Global Internet Users Photo Credit: Jess3Jess3

6. 90 Trillion The number of emails sent on the Internet in 2009. Source: Jess3Jess3

7. 500 Million Active Facebook Users Source: Tech HeraldTech HeraldPhoto Credit: OversocializedOversocialized

8. 126 Million The number of blogs on the Internet. Source: Jess3Jess3

9. 10 Billion+ Tweets Sent on Twitter Since 2006 Photo Credit: Rosaura OchoaRosaura Ochoa Source: MashableMashable

10. 2 Billion Videos Are Streamed Each Day On YouTube Photo Credit: jonssonjonssonSource: TechcrunchTechcrunch

11. What Is Social Media Marketing?

12. “Social Media Marketing: Enables Others to Advocate for Your Business Through Compelling Content” Image credit: Ian Sane

13. “Social Media is Like a Cocktail Party: Listen Then Respond” Photo Credit: The Dana Files The Dana Files

14. “Links are the Currency of the Social Web”

15. “Social Media Monitoring Collects Online Mentions for Measurement and Response” Image Credit: Suchitra Prints

16. Free Social Media Monitoring Tools Image Credit: Hamed SaberHamed Saber

17. Paid Social Media Monitoring Tools Photo Credit aresauburn™aresauburn™

18. “Company Blogs are Digital Publications that Allow Public Responses” Photo Credit kevindooleykevindooley

19. Blogging and B2C and B2B Leads Source: State of Inbound Marketing Lead Generation Report - http://bit.ly/cVMpknhttp://bit.ly/cVMpkn

20. # Blog Articles By Leads Generated Source: State of Inbound Marketing Lead Generation Report - http://bit.ly/cVMpknhttp://bit.ly/cVMpkn

21. “Facebook is a social network that connects people personally and professionally through connections, messages, photos, & videos.” Photo Credit: Marvin KuoMarvin Kuo

22. Facebook Fan Pages Let Businesses Interact with Customers and Prospects

23. “Twitter is like a Text Message with a BCC: To The World” Photo Credit: ydhsuydhsu

24. Businesses Use Twitter to Converse with Prospects, Provide Customer Service and Drive Website Traffic.

25. Free Twitter Tools Photo Credit: M i x yM i x y

26. Social Media Can Drive Leads and Customers Photo Credit: PhotoDu.dePhotoDu.de

27. Social Media is for Leads and Sales Source: State of Inbound Marketing Report - http://bit.ly/aewfHrhttp://bit.ly/aewfHr

28. Social Media is for B2B and B2C Source: State of Inbound Marketing Report - http://bit.ly/aewfHrhttp://bit.ly/aewfHr

29. Social Media Enables Contextual Calls-To-Action

30. “Social Media + Lead Generation Opportunities = ROI” Photo Credit: xJasonRogersxxJasonRogersx

31. Get Your Copy of this Presentation Download this original file in PPT and PDF for your own use: HubSpot.com/Social-Media-Slides 31

32. HubSpot Marketing Software Free Trial: www.HubSpot.com/Free-Trial