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Chapter 2: Culture Melanie Hatfield Soc 100. Culture refers to all the ideas, practices, and material objects that people create to deal with real-life.

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Presentation on theme: "Chapter 2: Culture Melanie Hatfield Soc 100. Culture refers to all the ideas, practices, and material objects that people create to deal with real-life."— Presentation transcript:

1 Chapter 2: Culture Melanie Hatfield Soc 100

2 Culture refers to all the ideas, practices, and material objects that people create to deal with real-life problems. Culture refers to all the ideas, practices, and material objects that people create to deal with real-life problems. High culture is culture consumed by upper classes. High culture is culture consumed by upper classes. Popular or Mass culture is culture consumed by all classes. Popular or Mass culture is culture consumed by all classes. Shared culture is socially transmitted through a society. Shared culture is socially transmitted through a society. Culture

3 Culture Three main tools in human cultural survival kits: Abstraction Abstraction Cooperation Cooperation Production Production

4 Abstraction Abstraction: the capacity to create general ideas or ways of thinking that are not linked to particular instances. Abstraction: the capacity to create general ideas or ways of thinking that are not linked to particular instances. Symbols are one important type of idea. Symbols are one important type of idea. They are things that carry out particular meanings. They are things that carry out particular meanings. Languages, mathematical notations, signs Languages, mathematical notations, signs

5 Cooperation Cooperation: the capacity to create a complex social life by establishing norms, or generally accepted ways of doing things. Cooperation: the capacity to create a complex social life by establishing norms, or generally accepted ways of doing things. As people cooperate, they generally come to accept certain common values, or ideas about what is right and wrong, good and bad, beautiful and ugly. As people cooperate, they generally come to accept certain common values, or ideas about what is right and wrong, good and bad, beautiful and ugly. By analyzing people’s values, we can learn much about what distinguishes one culture from another. By analyzing people’s values, we can learn much about what distinguishes one culture from another.

6 Production Production: the human capacity to make and use the tools that improve our ability to take what we want from nature. Production: the human capacity to make and use the tools that improve our ability to take what we want from nature. Such tools and techniques are known as material culture because they are tangible, whereas the symbols, norms, values, and other elements of nonmaterial culture are not tangible. Such tools and techniques are known as material culture because they are tangible, whereas the symbols, norms, values, and other elements of nonmaterial culture are not tangible.

7 Building Blocks of Culture: Cultural Activities IdeasNorms Material Culture MedicineTheoriesExperimentsTreatments LawValuesLaws Courts, Jail Religion Religious Folklore Religious Customs Church Art

8 Three Types of Norms Folkways: A relatively unimportant norm that many people prefer to uphold. Folkways: A relatively unimportant norm that many people prefer to uphold. More: A core norm that most people believe must be upheld. More: A core norm that most people believe must be upheld. Taboo: The strongest and most central norms. Taboo: The strongest and most central norms.

9 Sanctions and Social Control Sanctions: Rewards and punishments composed of symbols, norms, and other nontangible elements of culture. Sanctions: Rewards and punishments composed of symbols, norms, and other nontangible elements of culture. Social Control: The system of sanctions used to ensure conformity to cultural guidelines. Social Control: The system of sanctions used to ensure conformity to cultural guidelines.

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11 Culture is often invisible because people tend to take their own culture for granted, yet people tend to be startled when confronted by other cultures. Culture is often invisible because people tend to take their own culture for granted, yet people tend to be startled when confronted by other cultures. Ethnocentrism is judging another culture exclusively by the standards of one’s own culture (i.e. Western views of cow worship among Hindu peasants in India). Ethnocentrism is judging another culture exclusively by the standards of one’s own culture (i.e. Western views of cow worship among Hindu peasants in India). Culture

12 Culture has two faces: Culture provides us with an opportunity to exercise our freedom. Culture provides us with an opportunity to exercise our freedom. Culture also constrains us. Culture also constrains us.

13 Cultural Diversity American society is undergoing rapid cultural diversification, partly due to a high rate of immigration, which is evident in every aspect of life. American society is undergoing rapid cultural diversification, partly due to a high rate of immigration, which is evident in every aspect of life. This is giving us a greater diversity of culture from which we are able to choose. This is giving us a greater diversity of culture from which we are able to choose.

14 Multiculturism Multiculturism: The view that curricula of America’s public schools and colleges should reflect the country’s ethnic and racial diversity and recognize the equality of all cultures. Multiculturism: The view that curricula of America’s public schools and colleges should reflect the country’s ethnic and racial diversity and recognize the equality of all cultures. Three criticisms of multiculturalism: Three criticisms of multiculturalism: Belief that multicultural education hurts minority students by forcing them to spend too much time on noncore subjects. Belief that multicultural education hurts minority students by forcing them to spend too much time on noncore subjects. Belief that multicultural education causes political disunity and results in more interethnic and interracial conflict. Belief that multicultural education causes political disunity and results in more interethnic and interracial conflict. Complaint that multiculturalism encourages the growth of cultural relativism. Complaint that multiculturalism encourages the growth of cultural relativism.

15 The Rights Revolution: The Roots of Cultural Diversity and Multiculturism Social Life is an ongoing struggle between more and less advantaged groups. Social Life is an ongoing struggle between more and less advantaged groups. The Rights Revolution is the process by which socially excluded groups have struggled to win equal rights under the law and in practice since the 1960s. The Rights Revolution is the process by which socially excluded groups have struggled to win equal rights under the law and in practice since the 1960s. It affects our culture by: It affects our culture by: Legitimizing the grievances of groups that were formally excluded from full social participation and Legitimizing the grievances of groups that were formally excluded from full social participation and Renewing their pride in their identity and heritage. Renewing their pride in their identity and heritage.

16 From Diversity to Globalization The pace of cultural fragmentation is quickening today in the postindustrial era as a result of globalization. The pace of cultural fragmentation is quickening today in the postindustrial era as a result of globalization. Roots of globalization: Roots of globalization: Expansion of international trade and investment. Expansion of international trade and investment. Migration and sustained contact among different racial and ethnic groups. Migration and sustained contact among different racial and ethnic groups. Transnational organizations are multiplying. Transnational organizations are multiplying. Globalization of mass media. Globalization of mass media.

17 Postmodernism Culture Involves: Involves: An eclectic mixing of elements from different times and places. An eclectic mixing of elements from different times and places. The erosion of authority. The erosion of authority. The decline of consensus around some core values. The decline of consensus around some core values.

18 Blending Cultures  In the postmodern era, it is easier to create individualized belief systems and practices by blending aspects from different cultures and historical periods.

19 Unconventional Beliefs Among Christian Fundamentalists, United States

20 Erosion of Authority Half a century ago, Americans were more likely than they are today to defer to authority in the family, schools, politics, and medicine. Half a century ago, Americans were more likely than they are today to defer to authority in the family, schools, politics, and medicine. Authorities who were once widely respected, such as parents, physicians, and politicians have come to be held in lower regard by many people. Authorities who were once widely respected, such as parents, physicians, and politicians have come to be held in lower regard by many people.

21 Instability of Core American Values Many Americans have many of the same values they have had for years, while others have weakened. Many Americans have many of the same values they have had for years, while others have weakened. Value instability has become larger in voting patterns. Value instability has become larger in voting patterns. Today, people are more likely to vote for different parties in succeeding elections than they were in 1950, though party loyalty and identification remain significant. Today, people are more likely to vote for different parties in succeeding elections than they were in 1950, though party loyalty and identification remain significant.

22 Cultural Constraints Many core American values have not weakened. Many core American values have not weakened. Those persistent values act as enduring cultural constraints on our lives. Those persistent values act as enduring cultural constraints on our lives. Value change Value change The regulation of time The regulation of time Rationalization Rationalization

23 Consumerism Consumerism: the tendency to define ourselves in terms of the goods and services we purchase. Consumerism: the tendency to define ourselves in terms of the goods and services we purchase. We are motivated by advertising, believing that we will be cultural outcasts of we fail to conform to stylish trends. We are motivated by advertising, believing that we will be cultural outcasts of we fail to conform to stylish trends.

24 Countercultures Countercultures are subversive cultures. They oppose dominant values and seek to replace them. Countercultures are subversive cultures. They oppose dominant values and seek to replace them.

25 The Sociological Compass


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