1. RaceJoy PhoneTrak Promotion Toolkit

2. RaceJoy Website: http://www.racejoy.com RaceJoy Facebook: https://www.facebook.com/RaceJoy RaceJoy Twitter: https://twitter.com/RaceJoy #RaceJoy @RaceJoy Links to App: General Download http://www.racejoy.com/download.html Apple iTunes: (Condensed URL) http://tinyurl.com/me5eftn8 Google Play (Condensed URL) http://tinyurl.com/oyv43h4 Orange: F98E2E R: 249 G: 142 B: 46 Blue: 1B7DCD R: 27 G: 125 B: 205 RaceJoy Colors Available in the Apple App Store and Google Play for Android Devices RaceJoy Graphics, Links and Colors

3. Sample Content The following are samples of content and graphics that can be used for: Event Website Flyers/Signage Email Message Race Packet Insert Event Guide or Spectator Guide Please contact us if you need customized content or graphics. We are happy to help!

4. Joy Alert! This Race is in RaceJoy! Download RaceJoy Today! Live Phone Tracking Send-a-Cheer! NearMe Alerts *RaceJoy is available in the Apple App Store and Google Play for Android Devices. © All Rights Reserved Like us on Facebook to see what races are offering RaceJoy! A new way to experience the Race! Questions? Website: www.racejoy.com See RaceJoy Buzz Alerts or FAQ in App

5. Notes: The race participant must carry their phone and activate tracking on race day. Apple phone users must have the following settings ON: - Background App Refresh (found under General) - Location Services (Always On) - Notifications Download {Enter Event Name} in RaceJoy! Live Tracking and Send-a-Cheer Make sure you download the RaceJoy mobile app for live phone tracking at {Event Name}. For 99 cents, your supporting fans can: Track you live on the course Send you fun audio cheer clips Receive NearMe alerts (a relay team favorite) Find you after the race with MeetUp Share RaceJoy with your friends and family so they can share in your race experience! They can track you live from home or at the event! Available in the App Store and Google Play

6. Below are sample social media communications that can be used to help promote the RaceJoy App. Feel free to post whatever works best for your event and re-use any of RaceJoy’s posts. {Announcements}: Facebook We are pleased to share Live Runner/Participant Tracking for the {Enter event name} is available in the RaceJoy mobile app! There is a minor 99 cents upgrade fee. Participants must carry their phone and activate tracking within 30 minutes of the race start. (Link to App Download) Twitter Live participant tracking avail in @RaceJoy mobile app! Friends can track you on race day & send you cheer clips for $0.99. Must carry your phone. @RaceTwitterHandle (Link to App Download) {Follow up announcements}: Facebook Have you downloaded the RaceJoy mobile App so you can be tracked and receive cheers on race day? Make sure to tell your friends & family so they can share in your race experience! There is a 99 cents per race upgrade fee. You must carry your phone & activate tracking within 30 minutes of race start. (Link to App Download) Twitter Using @RaceJoy for live runner tracking @RaceTwitterHandle? Make sure to let your friends & family know so they can share in the race experience with you! Must carry your phone & turn on tracking within 30 min of race start. {Day before the race - Important settings}: Facebook Tomorrow is race day! If you are using the RaceJoy mobile app for Runner/Participant Tracking, make sure you turn on tracking by going into the app within 30 minutes of the race starting. Apple users need to have Background App Refresh and Notifications ON for the RaceJoy features to function. (Link to RaceJoy Website) Twitter Using @RaceJoy Runner/Participant Tracking? Make sure to access app within 30 min of race starting to turn on tracking. Apple Settings: Background App Refresh & Notifications need to be ON. @RaceTwitterHandle RaceJoy Download link: http://www.racejoy.com/download.html Use RaceJoy icon to quickly communicate your event is available in RaceJoy. Social Media Postings

7. www.racejoy.com