1. Mark Schubin, HPA Tech Retreat, 2014 February 201 Higher Resolution, Higher Frame Rate, and Higher Dynamic Range in Context Mark Schubin, SchubinCafe.com (expanded version on YouTube: UHD bang)

2. Mark Schubin, HPA Tech Retreat, 2014 February 202 Single-Camera “4K” Shooting Lens MTF (no long-range zoom) Lens MTF (no long-range zoom) Storage speed, capacity Storage speed, capacity Multiple benefits for HD output Multiple benefits for HD output reframing in post reframing in post image stabilization in post image stabilization in post easier filtering easier filtering oversampling oversampling possible single-sensor 3D possible single-sensor 3D Increased sharpness Increased sharpness somewhat somewhat Desired HD Skewed HD Resulting “HD” 4k image stabilization or reframing 3D via side-by-side images on a 4K sensor (e.g., Zepar lenses on Phantom 65)

3. Mark Schubin, HPA Tech Retreat, 2014 February 203 HPA on “4K” - 2000 to 2014 earlier DoD earlier DoD Lockheed- Martin 3-CCD Lockheed- Martin 3-CCD (12Mpel each) (12Mpel each) Dalsa Origin Dalsa Origin Red One Red One ARRI D20/21 ARRI D20/21 The Girl with the Dragon Tattoo The Girl with the Dragon Tattoo ARRI

4. Mark Schubin, HPA Tech Retreat, 2014 February 204 2013 Top Box-Office Movies 1: The Hunger Games: Catching Fire - film (which is “dead”) 1: The Hunger Games: Catching Fire - film (which is “dead”) 2: Iron Man 3 - ARRI Alexa (and others) 2: Iron Man 3 - ARRI Alexa (and others) 3: Frozen - animated 3: Frozen - animated 4: Despicable Me 2 - animated 4: Despicable Me 2 - animated 5: Man of Steel - film (which is “dead”) 5: Man of Steel - film (which is “dead”) 6: Monsters University - animated 6: Monsters University - animated 7: Gravity - ARRI Alexa 7: Gravity - ARRI Alexa 8: The Hobbit: The Desolation of Smaug - Red Epic 8: The Hobbit: The Desolation of Smaug - Red Epic 9: Fast & Furious 6 - film (which is “dead”) 9: Fast & Furious 6 - film (which is “dead”) 10: Oz the Great and Powerful - Red Epic 10: Oz the Great and Powerful - Red Epic ARRI Alexa 2880 x 1620 ---------------------- 2880 < 3k

5. Mark Schubin, HPA Tech Retreat, 2014 February 205 Live on February 27 (next Thursday)

6. Mark Schubin, HPA Tech Retreat, 2014 February 206 EBU at HPA 2013 - 56” Screen “4K”@60 fps = 8x uncompressed data rate of either 720p60 or 1080i30

7. Mark Schubin, HPA Tech Retreat, 2014 February 207 EBU at IBC 2013  approx. full-gradeincreaseperdoubling of frame rate for chosencontent: 2x data per grade  w/ “4k” = 16x rate

8. Mark Schubin, HPA Tech Retreat, 2014 February 208 Source Material Matters

9. Mark Schubin, HPA Tech Retreat, 2014 February 209 HDR “A ‘4k’ display delivers the best HD you’ve ever seen” “A ‘4k’ display delivers the best HD you’ve ever seen” report on “The Great Debate”

10. Mark Schubin, HPA Tech Retreat, 2014 February 2010 HDR “A ‘4k’ display delivers the best HD you’ve ever seen” ARRI side-by-side Alexa demo HDR HD and 4K displays; quoted person agreed that HDR HD looked better “A ‘4k’ display delivers the best HD you’ve ever seen” ARRI side-by-side Alexa demo HDR HD and 4K displays; quoted person agreed that HDR HD looked better HDR can increase picture detail (reduced clipping) HDR can increase picture detail (reduced clipping) consumer TVs already have more DR than reference monitors consumer TVs already have more DR than reference monitors Contrast contributes to “sharpness” Contrast contributes to “sharpness” higher resolution can result in reduced contrast higher resolution can result in reduced contrast

11. Mark Schubin, HPA Tech Retreat, 2014 February 2011 At Finer Detail Contrast Affects Sharpness More contrast resolution “sharpness”proportional to area or square of area under curve

12. Mark Schubin, HPA Tech Retreat, 2014 February 2012 True HDR Even More contrast resolution

13. Mark Schubin, HPA Tech Retreat, 2014 February 2013 While We Await HDR Viewer Test Results photo by DeborahMcAdams

14. Mark Schubin, HPA Tech Retreat, 2014 February 2014 HDR Data Rate Increase Theoretically: none Theoretically: none bit-depth simply determines SNR (~ 6 dB/bit) when at least ½-LSB is noise bit-depth simply determines SNR (~ 6 dB/bit) when at least ½-LSB is noise Practically: causes contouring Practically: causes contouring contouring halved per bit contouring halved per bit contouring eliminated when ½- LSB matches or less than noise contouring eliminated when ½- LSB matches or less than noise 12-bit over 10-bit = 0.2x rate 12-bit over 10-bit = 0.2x rate No EBU data released yet, but, if only 0.5-grade, 0.4x/grade No EBU data released yet, but, if only 0.5-grade, 0.4x/grade

15. Mark Schubin, HPA Tech Retreat, 2014 February 2015