1. Trás para a Frente Press Nordeste

2. PressNordeste App How may we get to younger readers? Renew our target

3. We want to attract new public to consume news from Jornal Nordeste, Jornal Terra Quente e Rádio Brigantia.

4. Idea: Develop a user-friendly App that provide them with information - local news - through push-up notifications The information is delivered when the user chooses to The news are filtered by topic/section/ town

5. Problem: younger people do not read news on printed edition or does not look for information in the traditional sources.

6. Target: young readers and people that use social media and mobile platforms. Our goal is to attract new public to local news provide the information we produce to a wider range of people.