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Why do a press release? Great Results!. POTENTIAL REACH 200M print circulation 10k newspapers Online versions.

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Presentation on theme: "Why do a press release? Great Results!. POTENTIAL REACH 200M print circulation 10k newspapers Online versions."— Presentation transcript:

1 Why do a press release? Great Results!

2 POTENTIAL REACH 200M print circulation 10k newspapers Online versions

3 Search Engine Optimization Increase ranking by being on many sites Anchor texting and hyperlinking Tag key words

4 Drive More Traffic To Your Sites Rein in more people in your target market Provide links for more information

5 Multiplatform Readership Reach readers in the formats they prefer Engage multiple constituencies across all platforms

6 Reach Millions More Americans

7 New Mobile Apps Subscriptions to specific journalists

8 New Media People share news from reliable sources Newspapers are in on social media

9 Video Content Captivating videos change how news is viewed, consumed and help to engage

10 Cool Infographics Charts and graphs communicate data Engage readers with informative graphics

11 Reach New Markets Reach people where they live Get deeper market penetration New ways to create value

12 Build Relationships With Customers Credibility is high in trusted news outlets Correct myths and misinformation Create awareness of your good deeds

13 Big Data Variety and volume Tangible results Measure behavior

14 Bottom Line Results Increase sales Increase market share Maximize ROI

15 Free Demo We offer proposals at no cost or obligation info@napsnet.com www.napsinfo.com 800-222-5551


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