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Social Media and Recruiting Tara A. Fournier, PHR Manager, Member Engagement Temple University October 16, 2013.

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Presentation on theme: "Social Media and Recruiting Tara A. Fournier, PHR Manager, Member Engagement Temple University October 16, 2013."— Presentation transcript:

1 Social Media and Recruiting Tara A. Fournier, PHR Manager, Member Engagement Temple University October 16, 2013

2 2 Social Media & Recruiting Not Your Mom’s Job Search Anymore THAT WAS THEN….

3 3 Social Media & Recruiting Not Your Mom’s Job Search Anymore …THIS IS NOW!

4 4 Social Media & Recruiting What is Social Recruiting?

5 5 Social Media & Recruiting What it is and isn’t

6 6

7 7 Social Media & Recruiting How Are Companies Using Social to Recruit?

8 8 Social Media & Recruiting By The Numbers

9 9 Social Media & Recruiting The Numbers According to a recent survey conducted by TweetMyJobs.com: 7 10 7 out of 10 Companies Use Social Media to advertise

10 10 Social Media & Recruiting The Numbers 59% 59% of companies find they get more referrals by using social recruiting.

11 11 Social Media & Recruiting The Numbers 50% 50% of companies find they get more applications by using social recruiting.

12 12 Social Media & Recruiting The Numbers 2 out of 3 companies will expand social media recruiting initiatives in 2014 2 out of 3 companies will expand social media recruiting initiatives in 2014.

13 13 Social Recruiting Survey Says….

14 14 Social Media & Recruiting Let’s Dig a Little Deeper.

15 15 Social Media & Recruiting Why Employers Check You Out on Social

16 16 Social Media & Recruiting Are Employers Really Looking at Me?

17 17 Social Media & Recruiting Candidate Profiles Social Media Profiles and Personal Branding

18 18 Social Media & Recruiting Your Personal Brand Personal + Professional =PROFERSONAL

19 19 Social Media & Recruiting Selecting Your Communication Outlets  http://shrm.digitalroyaltyuniversity.com/lesson/lesson-4/

20 20 Social Media & Recruiting My Personal Brand: Twitter

21 21 Social Media & Recruiting Twitter Tips  Tweet Like Everyone is Watching  Follow Companies You Want to Work For  Share Content That is Consistent with Your Personal Brand  Check Old Content & Clean Up

22 22 Social Media & Recruiting My Personal Brand: Facebook

23 23 Social Media & Recruiting Facebook Tips  Picture This: Your Future Boss Looking at Your Pics  Check Company Facebook Pages for Job Postings  Check Old Content & Clean Up!

24 24 Social Media & Recruiting My Personal Brand: LinkedIn

25 25 Social Media & Recruiting LinkedIn Tips  Search Companies, See Who’s There in Your Network  Clean Up Old Content & Your Connections  Leave No Stone Unturned: Complete Your Profile

26 26 Social Media & Recruiting Candidate Profiles Connect.Now.

27 27 Social Media & Recruiting Connect Challenge Challenge: Make 3 NEW Social Media Connections in 5 Minutes

28 28 Social Media – Student Chat #SHRMStudent HR & Congress: Raising Your Voice to Advocate for HR Issues THURSDAY, OCTOBER 24 th 3:30 – 4:30 PM ET Special Guest: Chatrane Birbal Senior Associate, SHRM Government Affairs Team Join the Conversation! Follow #SHRMStudent to Participate

29 29 Social Media & Recruiting Thank You! Questions? Tara A. Fournier, PHR Manager, Member Engagement SHRM Email: Tara.Fournier@shrm.org Twitter: @SHRMTara #SHRMStudent Facebook: www.facebook.com/shrmtara LinkedIn: www.linkedin.com/in/tarafournierphr/ www.linkedin.com/in/tarafournierphr/ Website: www.shrm.org/students


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