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How To Create A Personal Brand Susan Bratton Social Mediais MY Super Power!
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Questions for Creating Your Personal Brand For what do you stand? What is your value add or raison detre? Where is the primary place you exist? What platforms will you use to connect?
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How To Create a Personal Brand This is the story of one entrepreneur who has leveraged social media services to grow her audience from a standing start to over a million monthly customers. My weapons? Mostly social media: Podcasting, Blogging, a Facebook Page (Fan Club), Twitter, TweetLater, Trackur plus the super human strength of syndication, using MobyPicture. I also speak at conferences and guest on podcasts and promote my work through blogger outreach.
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Real World Example of the Interconnectedness I see you everywhere! You are so prolific! Write Once, Distribute Many. The Secret? Syndication.
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How Can You Participate, Easily?
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Personal Life Media
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DishyMix Podcast
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Talk Show Tips Training System
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DishyMix iTunes
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DishyMix Blog
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DishyMix Facebook Fan Club
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Susan Bratton Facebook Personal Page
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Facebook Share Bookmarklet
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Susan Bratton LinkedIn
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Susan Bratton + DishyMix Twitter
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DishyMix No Follow Twitter Page
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Personal Life Media Twitter
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DishyMix + Personal Life Media + Susan Bratton TweetLater {Professional}
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TweetLater Pro
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Susan Bratton FriendFeed
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Personal Life Media + DishyMix Podcast Player Widget
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DishyMix Widget
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Susan Bratton Trackur
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Susan Bratton + DishyMix Twitter Search
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PersonalLife + Susan Bratton + DishyMix Tweet Deck
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Susan Bratton Klout
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Susan Bratton Unbound Technologies
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Susan Bratton Unbound Technologies
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Reach Facebook 3,200 + DishyMix Fan Club 560 Twitter 5,900 FriendFeed 1,300 LinkedIn 3,200 Podcast Downloads 15,000 Blog Readers 4,000
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Day in the Life of a Social Media Podcaster Crowd Source Questions LinkedIn Answers + Experts Facebook Mutuals Twitter Upcoming Guests Twitter When Recorded TweetLater Spinnable Text Post to PLM, Feeds to iTunes, Zune, Podcast Alley, Feedburner Added to Subscribers iPod TwitterFeed to 2 Twitter Feeds Posts to Facebook and FriendFeed Share Bookmarklet with Image Guests Promote too
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Susan Bratton CEO, Personal Life Media susan@personallifemedia.com (650) 948-0500 o (650) 248-3483 c Podcast http://personallifemedia.com/podcasts/232-dishymixhttp://personallifemedia.com/podcasts/232-dishymix DishyMix in iTunes http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=258633626 http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=258633626 DishyMix Fan Club http://dishymixfan.comhttp://dishymixfan.com Blog: http://dishymix.comhttp://dishymix.com Twitter: http://twitter.com/susanbrattonhttp://twitter.com/susanbratton Friendfeed: http://friendfeed.com/susanbrattonhttp://friendfeed.com/susanbratton LinkedIn http://www.linkedin.com/in/susanbrattonhttp://www.linkedin.com/in/susanbratton Facebook http://profile.to/susanbratton/http://profile.to/susanbratton/ Flickr http://flickr.com/photos/luvlotus/http://flickr.com/photos/luvlotus/ One Click Add http://clicktoadd.me/SusanBrattonhttp://clicktoadd.me/SusanBratton
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Social Influence Marketing Direct connection to large numbers of interested individuals via social networking platforms instead of push messages to passive prospects Engage your customers and prospects on their terms, facilitated by your brand Give to Get philosophy via Social Listening, Appvertising and Participation
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Listening, Appvertising and Participation Participation via Twitter or Facebook Pages Social Listening to Find Key Influencers Appvertising via Widgets
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Social Influence Marketing Examples VS Pink - http://facebook.com/vspinkhttp://facebook.com/vspink RedBull - http://facebook.com/redbullhttp://facebook.com/redbull Beinggirl/Procter & Gamble - http://www.beinggirl.com/en_US/home.jsphttp://www.beinggirl.com/en_US/home.jsp Nike+ - http://nikeplus.nike.com/nikeplus/?locale=en_us&l=communityhttp://nikeplus.nike.com/nikeplus/?locale=en_us&l=community HP - http://h30187.www3.hp.com/http://h30187.www3.hp.com/ Sears SK-You - http://sk-you.com/http://sk-you.com/ Atkins – http://community.atkins.comhttp://community.atkins.com Dells Ideastorm - http://www.ideastorm.com/http://www.ideastorm.com/ Intuit - http://community.intuit.com/http://community.intuit.com/ Sony Backstage 101 – http://sony.com/backstage101http://sony.com/backstage101 Skittles - http://skittles.comhttp://skittles.com
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VictoriaSecret PINK Facebook Page
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RedBull Facebook Page
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P&G Tampax Community Site
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Dell IdeaStorm Community Site
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Intuit Community Site
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Sears Everything!
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Sears Facebook
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Nike Community
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Sony Community
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