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How to persuade someone…

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Presentation on theme: "How to persuade someone…"— Presentation transcript:

1 How to persuade someone…
Otherwise known as ‘Rhetoric’

2 Ethos Pathos Rhetoric Pyramid Logos 3 Ways

3 Logos Logical Argument (How the audience perceives the text as reasonable) Often Use: Facts, Research, Shared Wisdom Diagrams/Charts/Examples, Definitions

4

5 Ethos Credibility/Character (How the audience perceives the credibility of the writer) Often use: Trustworthiness, Similarity, Authority, Reputation, Sincerity, Standard English

6 Ethos

7 Pathos Emotional Connection (How the audience's feelings are engaged)
They make you want to agree because of some emotional connection. Often use Themes, Visuals, Figurative Language, Stories, Humor, Delivery Technique

8 Pathos

9 You are exposed to these CONSTANTLY!!!
plans/video/persuasive-techniques-advertising-1166.html

10 Which one is it?

11 Which one is it?

12 Last one…

13 Project! In groups of two, you and your partner are going to be creating a ‘collage’ of our three types of rhetoric. Materials: glue, scissors, poster paper, advertisements. Ethos Pathos Logos Glue on the different types of examples for each.

14 What is a collage?

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