1. Choosing Research Approach and Methods
Dr. Kay Davis
Choosing Research Approach and Methods
4/3/2019

2. What is your general Approach to Inquiry?
Dr. Kay Davis
4/3/2019
Quantitative
Post-positivist; identified measureable variables; research questions or hypotheses; looking to assess relationships
Qualitative
Interpretive; inductive from the data; exploring & discovering
Mixed-Methods
Collects and analyzes both qualitative and quantitative data persuasively and rigorously
What is your general Approach to Inquiry?

3. Approaches to Research
Dr. Kay Davis
4/3/2019
Approaches to Research
Quantitative Research
Qualitative Research
Examines the relationships among variables by collecting and analyzing numeric data expressed in numbers or scores using standardized measurement instruments
Focuses on exploring individuals’ experiences with a phenomenon of interest by collecting and analyzing narrative or text data expressed in words and images using broad open- ended questions.
Plano Clark & Ivankova (2016). Mixed Methods Research. Sage Publications

4. Mixed-Methods Research
Dr. Kay Davis
4/3/2019
Mixed-Methods Research
Combines the inquiry approaches into a specific research design that directs the study
Frames procedures in a single phase or multiple phases
Collects and analyzes both qualitative and quantitative data persuasively and rigorously
Mixes or integrates the two forms of data
Gives priority to one or to both forms of data
Creswell & Plano Clark. (2011). Designing & Conducting Mixed Methods Research. Sage Publications

5. Quantitative methods are best when:
Dr. Kay Davis
4/3/2019
Quantitative methods are best when:
Characteristics being studied can be clearly measured with a research tool
Known “measured” variables are tested for relationships

6. Capture of variables To determine relationships among variables
Dr. Kay Davis
4/3/2019
Quantitative Data
Data Collection Strategies
Goal for Analysis
Capture of variables
Survey
Structured Observations
Data Mining
Statistical analysis
To determine relationships among variables

7. Qualitative methods are best when the
Dr. Kay Davis
4/3/2019
Qualitative methods are best when the
Purpose is to understand an area where little is known or where previously offered understanding appears inadequate (biased or partial)
to understand phenomena deeply and in detail
To construct a theory or theoretical propositions
To make sense of complex situations, multi-context data and changing and shifting phenomena

8. Interpretive process Qualitative Data To make sense of complexity
Dr. Kay Davis
4/3/2019
Qualitative Data
Data Collection Strategies
Goal for Data Analysis
Multiple sources
Field notes, existing documents (artifacts), interviews, audio and video tapes
Intention is to learn from the participants
to process the way they experience a phenomena
To learn the meanings they express and how they interpret what they experience
Interpretive process
To make sense of complexity
To obtain new understandings
To develop conceptual models or taxonomies

9. Basics of Mixed Methods
Dr. Kay Davis
4/3/2019
Basics of Mixed Methods
Two Forms of Data
Captured using two different data collection strategies
Quantitative Data
Captured with a Survey Process
Qualitative Data
Captured with an Interview Process

10. Planning A Mixed Methods Study
Dr. Kay Davis
4/3/2019
Planning A Mixed Methods Study
Research Purpose & Questions
Sampling
Collection
Analysis
Methods: Timing, Integration & Priority of Data
Inference and Application
Integration of Findings