1. 2018 TUSCARORA COUNCIL PRODUCT SALE

2. WHY PARTICIPATE? Scouts fundraise to earn their own way in Scouting.
The Product Sale provides each scout (and each unit) with the opportunity to fully fund their entire program year.
Scouts learn valuable lessons about:
The importance of fundraising in the Scouting program
Interpersonal communication skills through Show and Sell booths
The cost of their program year, and the hard work that goes in to making it affordable and fun!

3. 2017 Product Sale Numbers
2017 TOTAL SALES: Units in our council sold a total of ~$340,000.00; a new record for the council!
2017 UNIT COMMISSIONS: Units in our council earned between 30% and 42% in commissions.
2017 POPCORN: Our units sold $234,000 in Popcorn in 2017!
2017 PEANUTS: Our units sold $106,000 in Peanuts in 2017!

4. YOUR UNIT GOAL SHOULD BE BASED ON EVERY SCOUT EARNING THEIR IDEAL YEAR OF SCOUTING
Q: What is the Ideal Year of Scouting?
A: It’s your unit’s calendar of adventures and events, such as campouts, day trips, Blue and Gold, Pinewood Derby, and more!
Provide your Scouts with the experiences of a lifetime!
SET YOUR GOAL

5. SET YOUR GOAL Q: How do you calculate your Ideal Year of Scouting?
A: Product Sale fundraising goals should be based on your unit’s budget to fund your program year.

6. ATTAIN YOUR GOAL Scouts average $100.00/hour at show and sell booths.
Scouts average $100.00/hour conducting door-to-door sales.
Scouts can record online sales (popcorn only) for family and friends. Scouts averaged $165 in online sales for 2017, with an average order totaling $65.00

7. TRAINING VIDEOS www.Trails-End.com/training POPCORN TEAM TRAINING
Videos at Trails-End.com
Developed by Team that sold $190,000
Focused on Show n Sell/Show n Deliver
No login required-watch anytime
24 VIDEOS (40 MINUTES)
Team Building & Planning
Ways to sell
Show n Sell basics
Booking locations
Scheduling shifts
Merchandising a table
Training Scouts & Parents
Show n Deliver basics
Kick-offs
Logistics of the sale
Financial best practices
And much more!
TRAINING VIDEOS

8. LEADER’S GUIDE REVIEW Product Sale Calendar
Sales Methods and Techniques
2018 Product Sale Incentives
Prize Offerings
Product Sale Contacts
Product Sale Delivery Locations

9. PRODUCT SALE CALENDAR Sale Starts August 1st
Coharie District Kick-off: Tuesday, July 31st
Neusiok District Kick-off: Thursday August 2nd
Torhunta District Kick-off: Tuesday, August 7th
Show and Sell Orders due: August 13th
Show and Sell Distribution: August 23rd
Fill-it-up deadline #1: September 21st
First date for ordering prizes: October 19th
Fill-it-up deadline #2: October 22nd
All Prize orders due: October 22nd
Sale end date: October 22nd
Product Delivery and Sorting: November 7th
Product Distribution: November 8th
All Product money due to council: November 28th; base commission drops to 20% if not received by this date
Last date to order prizes: November 30th
FINAL date to submit Unit Commission requests: December 7th

10. SALES METHODS AND TECHNIQUES – SHOW AND SELLS
Booths and locations are secured by the Council Show and Sell Coordinator only.
Any units that secured booths prior may still work those locations; however, please communicate these dates and times to the Council Show and Sell coordinator.
Show and Sell Kits are available for checkout from the Council Office, if your unit would like use of them. They include a table cover for a folding table as well as a “Support Scouting” Banner.

11. SALES METHODS AND TECHNIQUES – TAKE ORDERS
Individual forms for each Scout. Scouts take these around to friends, family, church, etc.
These orders are fulfilled during our second distribution dates, and are compiled by the unit in order to place their second orders.
Take Orders should be filled completely so that you know where to deliver your product when it arrives. Be sure to inform people of when they can expect their product based on distribution dates and sorting time for your unit.
Note: The second distribution date is November 8th; customers should be aware that their product will not be available until after that date.

12. SALES METHODS AND TECHNIQUES – ONLINE ORDERS
Online orders can be done for Trail’s End Popcorn only. Scouts may set up accounts online and receive a unique ID that they can share using , social media, etc.
Orders placed online are filled automatically; they do not need to be ordered, picked up, or delivered. Trail’s End will deliver the product directly to the customer.

13. SALES METHODS AND TECHNIQUES – ONLINE ORDERS
HOW IT WORKS
Step 1: Create Your Online Fundraising Page
It takes less than 10 minutes to register, personalize your Scout page, and start selling.
Step 2: Share with Family and Friends
Our built-in sharing capabilities via , social, and text message make sharing easier than pitching a tent.
Step 3: Receive Support
Family and friends visit your fundraising page, where the average order value is $65, and place orders on your behalf.
Step 4: Track Your Online Fundraising Orders
See who’s supported your fundraiser, send them thank you s, and request additional support.
The Trail’s End Digital App allows scouts to take payment using debit and credit cards; you don’t have to miss a sale because someone isn’t carrying cash!

14. SALES METHODS AND TECHNIQUES – MILITARY SALES
Military Sales are exactly what they sound like; Scouts use an order form to sell popcorn for military service members.
Military Sales are tax deductible donations for the unit. Product does not exchange hands with the units, but is instead given to the folks at Seymour Johnson Air Force Base and it’s members abroad.

15. SHOW AND SELL GUIDELINES AND TIPS
Both Trail’s End Popcorn and Whitley’s Peanut products are available for Show and Sell booths, except for chocolate products.
Locations are to be reserved through the Council Show and Sell Coordinator. To reduce burden on our local business partners, please do not contact businesses without coordinating with the Council Show and Sell Coordinator, Sarah Revels. You may contact her at or (919) Units should give 24 hours’ notice if they are unable to work their assigned Show and Sell location.
All Scouts and Leaders must wear their “Class A” uniform, and wear it properly, for all Show and Sell booths.
Bring a table large enough to display your product and unit insignia, but not so large as to cause issues at your location. Card Tables usually work very well.
Note: Show and Sell kits are available for checkout from our council office. Please contact Stefan Spruill at if you would like use of one of these kits.
Include a Military Donations bucket on your table! Many people won’t buy popcorn, but would love to donate to the military!

16. SHOW AND SELL GUIDELINES AND TIPS
At least two adults must always be present. Always follow Youth Protection guidelines.
Be ready and able to make a change in your plans for your Show and Sell. Your set up location, time allotted, and much more is up to the discretion of the location’s management.
Being allowed to conduct a Show and Sell is a privilege, not a right. Please respect the decisions of all location’s management, as well as any other organizations (or units) that may be present at the same time as you.
Bring a poster or sign with all your product offerings; people are more likely to buy what they can see.
Scouts should always be ready (and willing!) to address a potential customer. Scouts should stand throughout the sale period; scouts who sit, play around, and generally ignore their audience in favor of other things sell less.
Make eye contact with your customers, open doors, and be courteous! Ask people if they would like to “Buy some delicious popcorn or peanuts”, “Support Scouting”, or some similar. People won’t say “Yes!” if you don’t ask!
Remove all empty boxes and any other trash you may have as you leave!

17. ADDITIONAL PRODUCT PICKUP
During the Show and Sell period, all requests for additional product will be due to the Council Service Center by midnight each Sunday.
Orders must be submitted on a Unit Show and Sell Additional Product Order Form. Submit forms via to Stefan Spruill at
Any additional product ordered by each Sunday will be available for pick up the following Wednesday. Any additional product ordered after the Sunday deadline will not be available until the following week.
All Take Orders are due by October 22, No exceptions.
All ordering for Show and Sell must be done in cases.
Ordering for Take Orders is by individual bags.
Be sure to keep copies of Take Order Forms for Scouts who qualify for Trail’s End’s Scholarship, as well as those who completed their forms by the designated deadlines.
Set your own Take Order and money deadlines with wiggle room for stragglers; there will always be one or two that are late. Don’t let your orders go unfulfilled because an important deadline was missed.

18. PRODUCT SALE INCENTIVES – UNIT COMMISSION (BASE 30%)
+2%: Have at least 1 leader for your unit attend a scheduled District Kickoff, plus complete and submit the 2018 Unit Commitment Card.
+2%: Increase your Unit’s total sales by 10% or more (when compared to 2017).
+2%: We’d love to hear from you! Units that check-in with us at least 4 times between the start of the sale (August 1st) and the end of the sale (October 22nd) qualify. Check-in by phone at (252) or at (Note: A “check-in” must include overall progress on your sale, upcoming Show and Sell booths, and/or general comments about your unit’s sale. Check-ins will only count once per week; but feel free to call more!)
+1%: Hold a Unit-level Product Sale Kickoff and either a) submitting recorded video, or b) submitting 5+ pictures. Video and photos must be submitted to Stefan Spruill at with the subject line “Product Sale Kickoff Photos”
+1%: Post photos/video to social media (Facebook, Twitter, etc.) of either a) your Unit-level Kickoff, b) your Unit running a Show and Sell booth, or c) your scouts making a door-to-door sale. A link to your posting must be sent to Stefan Spruill at with the subject line “Product Sale Kickoff Post”. Help spread the word about Scouting!

19. PRODUCT SALE INCENTIVES – UNIT COMMISSION
All Product Sale Money is due on or before November 28th, 2018
If your unit does not have their monies turned in by this date, base commission will drop to 20%

20. PRODUCT SALE INCENTIVES – PRIZE PROGRAM
The Prize Program this year consists of 14 levels. At level 1, Scouts can earn a patch for simply selling 1 item. Level 2 starts at $115. Prizes are earned all the way through level 14, where Scouts can win a new Xbox One S, or an Apple Watch!
At $650, a “Bonus” prize is automatically earned; a $20 Gift card to use at our Scout Shop!
Unit’s that do not wish to participate in the prize program may opt out.
Unit’s that opt out will earn an additional 4% commission for their unit (allowing for a maximum commission of 42%).
See the Full Prize Brochure for details on available prizes and prize levels.

21. PRODUCT SALE INCENTIVES – ONLINE SALES
INCENTIVES FOR SCOUTS
Online Prize Program: Sell $300 online in a calendar year and earn 5% of every dollar sold as an Amazon.com Gift Card
Win a Trip to Walt Disney World® Resort: Eight Scouts that register an account on Trails-End.com and record online orders will have a chance to win a trip for two 
Challenges: Scouts/parents should opt-in to receive and text messages from Trail’s End to participate in challenges for a chance to win great prizes
INCENTIVES FOR UNIT LEADERS
$10 for 10: Units will earn a $10 Amazon.com Gift Card for every 10 Scouts that register an account and record at least one order

22. PRODUCT SALE INCENTIVES – TRAIL’S END SCHOLARSHIP
Trail’s End offers college scholarships for Scouts that sell at the $2,500 level.
Once a scout has sold $2,500+, 6% of the Scout’s total sales (until they are 18 years old) will be placed in an interest-earning account with Trails’ End.

23. PRODUCT SALE INCENTIVES – FILL IT UP PATCH
Scouts that completely fill out a Take Order Form can earn a Fill It Up Patch, if they are completed by the appropriate deadline. Fill It Up Deadline # 1 is September 21, Fill It Up Deadline #2 is October 22, 2018.
Take Order Forms must be completely and correctly filled out to qualify. When filling a Take Order Form for a Fill It Up patch, remember:
One Line per customer
Donations can only be listed in the form of Military Sales; $30 and $50 increments
Name and address must be filled out completely for each sale (if an item was sold at a Show and Sell, it can be counted by writing “Show and Sell” in the address line)
The “Total” box must be filled on the Take Order Form.
Take Order Forms that are incorrectly filled out will not be counted for Fill It Up patches
When you submit your prize order, please attach a copy of the Take Order form for each Scout earning the Fill It Up patch; we must have copies submitted for year-end auditing.

26. WAREHOUSE DELIVERY LOCATIONS - TORHUNTA
Distribution 1 (Show and Sell): Thursday, August Holly Street Warehouse (105 E. Holly Street, Goldsboro NC 27530)
Distribution 2 (Take Orders): Thursday, November Location TBD
Product will not be available for distribution until all sorting is done; please do not arrive before that time, unless you are volunteering to help sort (please let us know ahead of time).

27. ORDERING PRODUCT - PEANUTS
All ordering for Whitley’s Peanut Products must be done with an excel spreadsheet (provided by ) that outlines product by case (for Show and Sells) or product by pieces (for Take Orders, i.e. Second Distribution)
The process will be the same for additional product orders during the Show and Sell period.

28. ORDERING PRODUCT - POPCORN
All ordering for Trail’s End Popcorn Products must be done using the online tool. Login to your account on the Trail’s End website, and select “Unit Order”. You will be able to select products by case for the Show and Sell (first distribution) and by case or piece for Take Orders (second distribution).
Additional Product orders during the Show and Sell period can be placed using a spreadsheet similar to the Whitley’s Peanut Products Order Form.

29. LEADER RESOURCES Lots of resources = Lots of paper!
Take Order Forms will be available in office
All other materials will be available online at bsanc.org, under “Leader Resources” tab, then “Product Sale” subcategory
Leader’s Guide
.pdf versions of all Take Order Forms
Prize Information
Kickoff PowerPoint
Trail’s End Information
And more!

30. Questions?