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IEEE P Working Group for Wireless Personal Area Networks

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Presentation on theme: "IEEE P Working Group for Wireless Personal Area Networks"— Presentation transcript:

1 IEEE P802.15 Working Group for Wireless Personal Area Networks
January 2000 IEEE P Working Group for Wireless Personal Area Networks The Marketing Needs of TG2 Steve Shellhammer, Symbol Technologies

2 The Marketing Needs of TG2
January 2000 The Marketing Needs of TG2 Formulate a clear message about the purpose of TG2 (Product) Write a white paper expressing TG2 message Solicit additional contributors Highlight benefits to industry Open forum What is a Recommended Practice? Coexistence Handbook with details of Coexistence Model (Later) Steve Shellhammer, Symbol Technologies

3 The Marketing Needs of TG2
January 2000 The Marketing Needs of TG2 Marketing Communication (Promotion) Look into issuing corporate press releases derived from IEEE press release Plan a set of speaking arrangement to promote TG2 Look for potential places to write an article Bluetooth & HomeRF reflectors Web Site List of articles & presentations Steve Shellhammer, Symbol Technologies

4 January 2000 Assignments Select a TG2 Marketing person to work with the Marketing Committee on the TG2 Marketing effort. (Steve to find volunteer) Get list of upcoming conferences for potential speaking arrangements (MC) Keep a list of potential magazines and places to publish articles (MC) Have MC edit all articles & presentations Steve Shellhammer, Symbol Technologies

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