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Doc.: IEEE 802.11-00/083 Submission May 2000 Al Petrick, ParkerVisionSlide 1 Ad-Hoc Marketing Report Al Petrick.

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Presentation on theme: "Doc.: IEEE 802.11-00/083 Submission May 2000 Al Petrick, ParkerVisionSlide 1 Ad-Hoc Marketing Report Al Petrick."— Presentation transcript:

1 doc.: IEEE 802.11-00/083 Submission May 2000 Al Petrick, ParkerVisionSlide 1 Ad-Hoc Marketing Report Al Petrick

2 doc.: IEEE 802.11-00/083 Submission May 2000 Al Petrick, ParkerVisionSlide 2 802.11 Ad-Hoc Marketing Group Objectives: –Generate a common marketing WG story for the WLAN Industry Marketing Collateral –Review and adopt 802.15 marketing templates –Press releases –General marketing information Accessible on the 802.11 website –Track and align meetings with other industry groups, and conferences –Establish liaisons 802.15 WPAN 802.16 Wireless Broadband Access Wireless Ethernet Compatibility Alliance (WECA) WLANA ETSI – Bran Other Wireless Forums

3 doc.: IEEE 802.11-00/083 Submission May 2000 Al Petrick, ParkerVisionSlide 3 Ad – Hoc Marketing Report Review a number documents and procedures used by IEEE 802.15. –Marketing Requirement Document (MRD) –Conference(s) for 2000 - 01 –Collaterals materials Objective for Next Meeting In July-00 –Establish joint meetings with 802.11/15 at the July-00 Plenary and continue review of materials –Generation collateral material for the IEEE 802.11 website

4 doc.: IEEE 802.11-00/083 Submission May 2000 Al Petrick, ParkerVisionSlide 4 Conferences International Wireless Packaging Consortium (IWPC) –Members Only!!!!! –Hosted by Intel –Future... Bluetooth, Home RF, WLAN & Automotive Wireless Packaging May 15-17, 2000 –Hotel The OMNI Richardson Hotel 701 East Campbell Rd. Richardson, TX 75081 TEL: 972-231-9600 FAX: 972-231-7384 –IEEE 802.11 and IEEE 802.15 overview…..May 16 th, 2000 Representing WGs as NON-members….

5 doc.: IEEE 802.11-00/083 Submission May 2000 Al Petrick, ParkerVisionSlide 5 Conferences Electronic Design’s Communications Workshop - Short-Range Wireless Networking: Cutting The Umbilical Cord. – June 26-28 Chicago Il –Wyndam Hotel Northwest Chicago – http://www.edworkshop.com Panel Discussion…..June 27 th –HomeRF, Bluetooth, IEEE 802.11, IEEE 802.15 Topic: Co-existence of Wireless Technologies

6 doc.: IEEE 802.11-00/083 Submission May 2000 Al Petrick, ParkerVisionSlide 6 Conferences Wireless Communications Association International (WCAI) –http://www.wcai.com –Primary focus: Fixed Point Wireless Communications WCA2000 - New Orleans – Morial Convention Center – New Orleans, LA, USA –July 9-12, 2000 –Unlicensed Spectrum Panel Discussion: July 9 th …Monday Wireless PANs to LANs to WANs; How Far Can They Go?

7 doc.: IEEE 802.11-00/083 Submission May 2000 Al Petrick, ParkerVisionSlide 7 Trade Journals Communication Design Magazine –WLAN standards and protocol column Featured articles –Technical on 802.11 and 802.15 –First article published in September – 00 Lead columnist: Bob Heile –Ghost writers from the working groups

8 doc.: IEEE 802.11-00/083 Submission May 2000 Al Petrick, ParkerVisionSlide 8 Press Release Issue a press release on the FCC-NPRM

9 doc.: IEEE 802.11-00/083 Submission May 2000 Al Petrick, ParkerVisionSlide 9 Motion To empower the vice-chair of IEEE 802.11 to draft a press release in response to the NPRM doc 99-231, post the letter on the reflector for review, host a teleconference call with an ad-hoc group along with the chair of IEEE 802 and SEC for approval, and release to the media for print.

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