1. January - February
BDG Meeting Topics

2. January – February Meeting Topics
Open Discussion – Success of November / December Promotion
2013 AutoCare Sales Drivers
January / February Promotion
Warranty Enhancements
Suggested Guest Speakers
DC Wholesale Manager
NAPA Belts & Hose DSM

3. Open Discussion NAPA Wiper Blades Promotion
What were the results by each member?
How many offers did each member honor / extend?
Did this promotion drive any additional services during consumer visits?
Did the group advertise together?
Did any member perform unique forms of advertising or other ways to promote the event?
If so, what were their results?

4. 2013 AutoCare Sales Driver Promotions
Only $39.99 for the entire year!
BDG Members only $19.99
Mechanical and Heavy-Duty Promotions!
Truck Members enrolling in the Heavy-Duty promotions automatically receive the mechanical kits for FREE
Enroll NOW!
Download the enrollment form from the member site of NAPAAutoCare.com

5. January – February Sales Promotion
NAPA Belts & Hose Promotion
Consumers get a $30 instant savings on an installed NAPA Premium Micro-V Belt and DriveAlign Tensioner
Cost Shared Promotion
NAPA Funds 75%
AutoCare Centers have a $7.50 share in each $30 offer extended
Members use the Tracking Form included within the Promotional Kit
Reserved for participating members of NAPA’s 2013 AutoCare Sales Driver Promotions Program!

6. January – February Sales Promotion
NAPA Belts & Hose Promotion
Kits include:
Promotion Overview
Window / Wall Poster
Counter Card
Counter Mat
Tracking Form
Kits will be delivered to participating members by their servicing NAPA Store

7. January – February Sales Promotion
NAPA Belts & Hose Promotion
Files for download include:
All Files Included in Kit
Radio Scripts
Reader Board Ideas
& Banner Ads
Consumer Website Coupons
Customizable…
Newspaper Ads
Postcard
Flyer

8. Warranty Enhancements
Beginning January 1, 2013 the Peace of Mind Warranty goes to 24-Months / 24,000-Miles!
Light mechanical, consumer-owned vehicles up to 1-ton
Review your new warranty within our 2013 Warranty Procedures Guide
Additional Selling Advantage
Consumers using their NAPA EasyPay Card will extend their warranty to 36-Months / 36,000-Miles!

9. Suggested Guest Speakers
DC Wholesale Manager
NAPA Belts & Hose DSM