1. Fryer Oil Training
The Difference Between Price and Cost
Presented By:

2. There are two kinds of people…
…people who love fried food
…people who won’t admit they love fried food!
Fried food brings happiness – period!
Operators fry food because:
It is accomplished in a short period of time
Oil transfers heat more efficiently than other forms of cooking
Frying provides crispness and texture
The oil becomes part of the food – it is an…
Ingredient!
8 of 10 top appetizers are fried
Wings
Calamari
Chicken Strips
Crab Cakes
Quesadillas
Mozzarella Cheese Sticks
Nachos
Kabobs
Fried Mushrooms
Fried Zucchini

3. Oil is an ingredient in your food,
Why a Premium Oil?
Fried food is only as good as the condition of the oil
Premium fry oil has less flavor transfer
Commodity oil breaks down faster with less warning
The #1 reason for making the Very Best Fried Foods Possible
Oil is an ingredient in your food,
not just a cooking medium

4. Do you have only 1 or 2 fry kettles?
Why a Premium Oil?
Do you have only 1 or 2 fry kettles?
When all frying is done in the same kettle(s),
1) oil has to work harder
2) greater flavor transfer takes place

5. Why a Premium Oil? Extending the fry cycle means less oil used
fewer cases purchased
less money spent on oil
less labor
Reduced Discarded Oil to Dispose
Payment to rendering companies (it used to be free)
Use Premium Fry Oil for
Best fried foods Results
Consistency
Saving Money

6. More about Premium Oil:
What does Premium Oil do for you?
What is one of the first items a customer has in a restaurant?
You only get one chance to make a first impression!
Do you have a specific flavor profile that you are seeking?
Does packaging matter to you?
Are nutritionals important to you?
Are you looking at cost …..or price?

7. Customer Objections: Reasons Why Premium:
Too Expensive Only 1 fryer My employees will change on the same day I fry lots of chicken wings I didn’t get longer fry life when I tried it before
When customers don’t come back, that is the most expensive oil…look at the cost per day
Everything goes to one fryer means big flavor transfer
We will help you train your staff.
Your wings will be less greasy & hold the sauce better.
You should, let’s take another look.

8. Premium Oils are for users who:
Want/Need consistent Value:
We take long positions to keep price stable. This provides many benefits including stable pricing and upside protection.
Want to lower your overall oil budget.
Want to spend less operational time changing out your fryers.
Want to reduce the risk of injury/workman’s compensation.
Want an oil with neutral flavor and minimal flavor transfer and lower absorption rate.
Serve your customers better tasting food.
Want an oil that is promotable and stands for quality.
You save money by getting longer fry life!!!!

9. What Makes Ex-Seed Different?
EX-CEED – Oasis Premium Fryer Oil
What Makes Ex-Seed Different?
Secret Ingredients:
Combination of Soy oil, PHO Soy oil, Fully Hydro Soy Flakes, and Fractionated Soy oil.
Zero Trans Fat:
Ex-Seed meets all FDA per serving requirements to be classified as a Zero Trans Fat Shortening
Fractionated Oil:
The fractionation process is separating medium chain triglycerides from medium chain molecules, becomes more stable and digestible.

10. BY the JIB? Price or Cost How do you price your customer on Fry Oil?
(Jug In Box)
Why do you price them this way?????????

11. If I can show you a product that will SAVE MONEY and give you BETTER QUALITY food, are you interested? Remember, there is a difference between PRICE and COST!!!
What is the difference?

12. SAVE Money PRICE AND COST – WHAT IS THE DIFFERENCE
If you use Commodity Oil…
If you use Premium Oil…
You will get about 5 Days of Fryer life
You will get approximately 10 Days of Fryer life
And $20.00 a case (JIB)
And $30.00 a case (JIB)
Your Actual Cost per Day = $4.00
Your Actual Cost per Day = $3.00
The Result of using a Better Quality oil is you
SAVE Money
And Improve the QUALITY of your Food Offering

14. Fryer Oil Training Thank You
We suggest you discuss the best Fryer Oil solution for your location with your
Core-Mark New England Food Service Specialist ?
Presented By:
Thank You