2. Design & Layout
Target Audience/Brand identity
18+
Relaxed
Both genders
Title:
On the cover of this magazine the title is simple, this make the magazine more organised and understandable. The title is also white which balances other colours on the cover. My inspiration was taken from this magazine specifically because its clear and its easy for the target audience to read.
Font/text:
The font used in this magazine is simple and bright this will make the target audience feel relaxed and stress free. I was inspired by this magazine to use a different font which makes it different to others so it stands out and does not repeat and mimic other travel magazines. The front cover of this magazine varies but at the same time its restricted and only focuses on the main attraction of the month and a few headlines of other places. I’ve had a lot of inspiration from this magazine but my cover will a bit more features on the cover to inform the target audience
Colours:
The colours on this magazine are neutral which goes with the magazine because it complements everything else that is going on. The colours give off a positive and relaxing vibe because the blue gives this ocean and sea feeling attracting the readers and make them feel relaxed.

3. Features Top 10 places to visit Marrakech, Morocco Siem Reap, Cambodia
In some magazines it tells the reader what are the top countries to visit . This is to inform the readers about new countries and to give them a new experience about where to go next or where to start with. I am going to do this in my magazine because the magazines I’ve had inspiration from have done this.
Features
Top 10 places to visit
Marrakech, Morocco
Siem Reap, Cambodia
Istanbul, Turkey
Hanoi, Vietnam
Prague, Czech Republic
London, United Kingdom
Rome, Italy
Buenos Aires, Argentina
Paris, France
Cape Town Central, South Africa

4. Magazine Magazine Magazine Colours & Font
For my magazine all the writing on the front cover will be white and simple so it doesn’t takeover the front cover image. The magazines that I got some inspiration from have certain amount of writing on them. Furthermore my magazine will have more features inside the magazine to inform my target audience.
Magazine

5. SEARCH
Destinations Inspirations Bookings Reviews
TOUR GUIDES
HOTELS
BEACHES
ROAD TRIPS
FLIGHTS
BLOGS

6. On this website magazine for Lonely Planet they use imaged category which allows you to see what the specific category has in stall for the reader. I will use in my e-magazine.
In this website magazine Wanderlust they made a section for surveys where they ask questions about travelling to different countries also they do photo of week so they can update their readers about the latest places. I would also like to use this in my e-magazine.

7. Pitch Ideas Magazine industry: My E-Magazine:
The top magazines are now focused on holiday vacations, countries with top beaches
The only magazine that bases their magazine on everything is lonely planet because it doesn’t consist of just one thing.
My E-Magazine:
Visiting other countries/ new experiences
Demographic: 18 years male/female
Features: Top places to visit/ reviews and latest pictures
Simple cover with not a lot of writing just headings
Calm colours such as blue, white and green
Another feature is that the readers can complete a survey
Articles about places to visit and what activities to do.
Pitch Ideas
What makes my magazine different to other travelling based magazines?
My magazine different because it focuses on 6 different categories which are all linked to each other whereas other travelling magazines are varied with everything even though that’s good idea my magazine is more specific.