1. Psychology of Color
Fashion and ID

2. You’re hired!
Imagine that you are a graphic designer. You just got hired on a part of the design team for a new restaurant. (we will draw for types of food served at the restaurant) You must create the name, slogan, and logo for a new restaurant. Your boss have given you complete freedom to be a creative or a simple as you would like. He has just insisted that the logo accurately reflects the restaurants style and concept.
15 minutes, we will share

4. Color is crucial! Most important and impactful element
First thing people notice when they enter a room
Helps create mood
Leaves a lasting impression
Easiest way to remodel, upgrade, or transform a room
Easiest way to make an impression with the fashion
Aka HUE- one of the colors on the color wheel

5. Moods Created By Color What color comes to mind when you think of….
Anger
Peace
Happy
Hungry
Energetic
Relaxed

6. Red Exciting Courageous Powerful Aggressive Dangerous Energetic
Red is often associated with the heat of sun and fire and is considered a high-arousal color, often stimulating people to take risks, according to color think tank, Pantone. It has also been shown to stimulate the senses and raise blood pressure, and it may arouse feelings of power, energy, passion, love, aggression, or danger
Exciting
Courageous
Powerful
Aggressive
Dangerous
Energetic

8. Orange Lively Cheerful Friendly Energetic Warm
Orange is often associated with the heat of sun and fire and is considered a high-arousal color. It may stimulate feelings of energy, balance, and warmth.

10. Yellow
Yellow is often associated with the heat of sun and fire and is considered a high-arousal color. It may stimulate feelings of optimism and hope or cowardice and betrayal.
Cheerful
Bright
Sympathetic
Cowardly
Wise
Warm

12. Green
Natural
Friendly
Peaceful
Refreshing
Lucky
Envious
Hopeful
Green is often associated with the coolness of leaves. People often associate it with nature, health, good luck, and jealousy.

14. Blue Calm Serious Reserved Depressed Dignified Serene
Blue is often associated with the coolness of the sea and sky. It has been shown to calm the senses and lower blood pressure. It may stimulate feelings of trust, security, order, and cleanliness.

16. Violet/Purple Royal Dignified Dominating Mysterious Dramatic
Purple is generally considered a low-arousal color. It may stimulate feelings of spirituality, mystery, royalty, or arrogance.

18. Other “Colors” White Black Grey Fresh Innocent Pure Faithful Peaceful
Sophisticated
Dignified
Somber
Desperate
Mournful
Wise
White
Fresh
Innocent
Pure
Faithful
Peaceful
Grey
Neutral
Peaceful
Sense of inclusion
None offensive
Security