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EUROPEAN INTERNAL COMMUNICATION RESEARCH

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Presentation on theme: "EUROPEAN INTERNAL COMMUNICATION RESEARCH"— Presentation transcript:

1 EUROPEAN INTERNAL COMMUNICATION RESEARCH
29th November 2016 Estoril Status and trends of internal communication in Europe Project survey approved by Feiea Council

2 A long tradition of research in internal communications
Origins, evolution and trends of the Italian corporate press Internal communication and global economic crisis Status and trends of internal communication in Italy  Guidelines on gender communication in Europe  National reports on business communication in Italy A long tradition of research in internal communications

3 The last twenty years of studies and benchmark
Crisis Communication Internal communication and corporate training Sustainable Communication The tool box of internal communicator The future of corporate communication Communicating the company in the multimedia era From " face to face " to " bit to bit " Internal communication in the next economy Corporate communication by Tv Web 2.0: knowledge, evaluation and social practices The new revolution: from Pc to mobile Leadership and corporate communication Information society and corporate communication The elaboration of communication strategies The manager-employee communication Communication and economic development “Glocal” Communication Organizational communication The last twenty years of studies and benchmark

4 A trip together to know each other better
and to promote our profession

5 Areas covered by the european research
Objectives and Strategies Planning, Budget, Investment Communication tools Technology Measurement systems Employee engagement Qualitative evaluation Diversity Development trends Areas covered by the european research

6 ENGAGEMENT & COMPETITIVENESS INFORMATION & KNOWLEDGE
INNOVATION ALIGNMENT INFORMATION & KNOWLEDGE EFFICIENCY Objectives and Strategies of Internal Communication Factor Analysis

7 The Roles of Internal communication Manager
Strategic Facilitator As described in 2014 European Communication Monitor by EACD Isolated Expert Business Adviser Operational Supporter The Roles of Internal communication Manager

8 Future Trends Impact of internal communication on the organization
Role of the communicator within the organization Communication measurement and evaluation Impact of technological innovation Implementation of organizational listening strategies Social media development Ethical code Budget evolution Future Trends

9 The largest private University in Europe
Scientific Director: Professor Roberto Nelli The largest private University in Europe

10 Survey web Platform

11 Available Reports Pan-European Report
Country customizer Reports available upon agreement Available Reports

12 Timetable: a Project to Develop Togheter
NOVEMBER 2016 Presentation of the project FEBRUARY 2017 Questionnaire definition and approval MARCH 2017 Questionnaire delivery MAY - JUNE 2017 Data Analysis and report elaboration JULY 2017 Executive summary release 2017 FEIEA GRAND PRIX Results Presentation Timetable: a Project to Develop Togheter


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