1. Chapter 1 Communicating in Your Life
Business Communication
Chapter 1
Communicating in Your Life
Copyright South-Western Cengage Learning

2. The Communication Process
Message
Sender
Receiver
Channel
Feedback
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Senders and receivers are important elements in the communication process.
1.1 The Communication Process and Its Forms

3. Purposes of Communication
Obtain or share information
Build goodwill and image
Persuade
Build relationships and self-esteem
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People communicate in meetings to share information.
1.1 The Communication Process and Its Forms

4. Types of Business Communication
Formal and informal communication
Communication direction
Written and oral communication
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Communication among peers is called lateral communication.
1.1 The Communication Process and Its Forms

5. Communication Barriers
External barriers
Poor lighting, heat or cold, and noise
Document appearance
Closed communication climate
Internal barriers
Educational background, experiences, and biases
Lack of interest or motivation
1.2 Overcoming Communication Barriers

6. Audience Profile Questions
Overcoming Barriers
The sender’s duties
Audience analysis
Message environment
Symbol and channel selection
Seeking feedback
Audience Profile Questions
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The message environment affects how listeners receive a message.
1.2 Overcoming Communication Barriers

7. Overcoming Barriers The receiver’s duties Reading Listening
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Readers should select a quiet location that is free from distractions.
1.2 Overcoming Communication Barriers

8. Importance of Reading Reading on the job Staying informed
Following procedures
Handling transactions
Providing customer service
Making decisions and solving problems
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Workers must read orders and packing slips.
1.3 Reading in the Workplace