Presentation on theme: "Chapter 1 Communicating in Your Life"— Presentation transcript:
1 Chapter 1 Communicating in Your Life Business CommunicationChapter 1Communicating in Your Life
2 OBJECTIVES Identify the elements of business communication List purposes of business communicationIdentify types of business communication
3 The Communication Process Communication – is the process used to send and interpret messages so they are understood.Talking with teachers & students, sending messages, writing a report, and listening to a song are also forms of communicationCommunication allows people to fill social needs – to have contact with others.1.1 The Communication Process and Its Forms
5 The Communication Process- Message Message- is an idea expressed by a set of symbols, such as words or gesturesVerbal symbols- words used in spoken or written messageA message sent without words is nonverbal communicationNonverbal symbols- actions or conditions that express a meaning. Ex – gestures, posture, facial expressions, color and lighting….they add meaning to a message
6 The Communication Process- Sender and Receiver Sender- a person who creates and shares a message.Ex – When you post a comment on FacebookEx - talk to your friends about what you are doing this weekendReceiver- a person who hears, sees, or reads symbols and interprets a messageEver misinterpret a text message?
7 The Communication Process- Channel Channel- the mode or form used to send a messageTo send messages, people speak and writeTo receive messages, people listen and read
8 The Communication Process-Feedback Feedback- the response of a receiver to a message.Feedback can be nonverbal (a smile or a thumbs up) or it can be verbal (“Sure, I’ll help you with your homework!”)Any response – even no response – is feedback
9 Quick! Partner activity Pair upWith your partner, create a scenario where you two are using the five elements of the communication processDon’t forget about non-verbal communication, and written message!Act out what you came up with!*Be able to tell us how the elements of the communication process line up with your scenario
10 Purposes of Communication Business communication- is sending and interpreting messages related to products, services or activities of a company or an organization.Purposes of Communication:Obtain or share informationBuild goodwill and imagePersuadeBuild relationships and self-esteemPeople communicate in meetings to share information.
11 Obtain or Share Information Information is one of the most valuable resources people and companies have
12 Build Goodwill and Image Goodwill – a positive feeling or attitude toward others.When others feel good toward you or a company, they are more likely to share information, grant requests you make, or offer support in other ways
13 PersuadeTo persuade means to convince others to adopt an opinion or take a certain actionWhen was the last time you tried to persuade someone to do something?
14 Build Relationships and Self-Esteem People have various types of relationships with othersCommunicating effectively helps build those positive relationships
15 Types of Business Communication Formal and informal communicationFormal – to a bossInformal – Chatting with employees around the water jug. Sometimes called the “grapevine”Communication directionDownwardLateral or horizontalUpwardCommunication among peers is called lateral communication.1.1 The Communication Process and Its Forms
16 Types of Business Communication Written and oral communicationWritten communication is often the best channel for a message for these reasons:Written messages provide a record of information exchanged. Ex – a price quoted in a written bidThe message can be revised until logical and clearA written message allows the receiver to read the message and refer to it as many times as necessary.1.1 The Communication Process and Its Forms
17 Types of Business Communication Written and oral communicationOral communication –Of all types of communication, oral communication is the fastest.Provides immediate feedback to the sender.1.1 The Communication Process and Its Forms
18 Protecting Confidential Information Confidential information is data that should be kept private or secretExamples:Patient health recordsEmployee salariesPlans for a new productEmployees should not share confidential data with people who are not authorized to have it1.1 The Communication Process and Its Forms
19 1.2 Overcoming Communication Barriers p. 11 Communication barriers – things or conditions that interfere with communicationExternal communication barriers – conditions outside the receiver and the sender that hinder communicationPoor lighting, heat or cold, and noiseDocument appearanceClosed communication climate
20 1.2 Overcoming Communication Barriers p. 11 Internal communication barriers – Conditions within a receiver and sender that hinder communicationEducational background, experiences, and biasesLack of interest or motivation1.2 Overcoming Communication Barriers
21 Overcoming Barriers The sender’s duties Audience analysis Message environmentSymbol and channel selectionSeeking feedbackThe message environment affects how listeners receive a message.1.2 Overcoming Communication Barriers
22 Audience Profile Questions Audience AnalysisAudience analysis- the process used to create a profile of the intended receivers of a messageAll receivers are different, unique individualsHowever, receivers can share common traits or experienceHave you ever wanted to give someone news but they were in a bad mood so you waited?Audience Profile Questions
23 Message EnvironmentMessage environment – refers to the physical and social setting in which a message is sent or received.Being aware of the environment can help you overcome barriers
24 Overcoming Barriers The receiver’s duties Reading – the process of seeing and interpreting written words and other symbols.Listening – the process of hearingfocusing attention to understand anoral message.Readers should select a quiet location that is free from distractions.1.2 Overcoming Communication Barriers
25 Checking Understanding Reading skills are important for successAt schoolOn the jobIn personal activitiesParaphrasing is a good way to check your understanding of a message1.2 Overcoming Communication Barriers
26 1.3 Reading in the workplace Objectives:Explain why reading is important for the workplaceDescribe ways reading is used in the workplacePractice strategies to improve reading skills
27 Importance of Reading Reading and the job search Lets check it out –USAJOBS is the official job site of the U.S. government.
29 Improving Reading Skills Types of readingSkimming – looking over material quickly to locate specific dataScanning- is an attempt to get a basic understanding of the objectives and the important points of the material you are going to read.Careful reading – is used when trying to understand and remember the material that is read.Improving speed and comprehension1.3 Reading in the Workplace
30 Free Reading Tests Free reading tests are available online Search for speed reading testQuestionsWhat is your reading speed as shown by the free online test?How does your score compare with the speeds discussed in the text?school.cengage.com/bcomm/buscomm1.3 Reading in the Workplace
31 Vocabulary audience analysis business communication channel communication barriersconfidential informationexternal communication barriersfeedbackgoodwillgrapevineinternal communication barrierslisteningmessagemessage environmentnonverbal symbolsreadingreceiverscanningsenderverbal symbols
32 Audience Profile Questions What is the age and gender of the receiver?Does the receiver have experience or education related to the topic?What are the concerns and needs of the receiver?What are the beliefs and viewpoints of the receiver?Will the message make the receiver happy? sad? pleased? upset?BACK1.2 Overcoming Communication Barriers