1. Page Layout for Marketers
White Paper
Landscape orientation
Matthew Spaur
Marketing the Social Good
MatthewSpaur.com

2. How to Use This Template
Introduction
To make your template
Save a copy of this file on your computer.
In the copy of this file, delete slides 1 through 3. This will leave you with just the last slide in the file, which is the white paper page template itself.
Display the guides lines by clicking on the View Ribbon and selecting Guides.
I’ve added guide lines to divide the slides of the template into a 4 column, 8 row page grid. The dashed lines show you how you can structure your pages.
Guide lines
Save the copy, which now has just one slide and Guides turned on.
Copy or duplicate the template slide as many times as you need for your white paper.
Cover image courtesy of The William and Flora Hewlett Foundation

3. Sample Layout Sketches
Here I’ve copied several page layout sketches from the NASA style guide to give you some ideas and inspiration of how you can lay out text and images using the four-column grid to guide you.

4. Services
Product and Service Positioning and Messaging
Organizational Story Development and Implementation
Product and Service Launch
Web Site Review and Creation
Blog and Newsletter Development and Content
and Social Media Strategy, Review and Content
Presentation Creation and Coaching
Portfolio
Visit SpaurConsulting.com/Portfolio to see and download samples of my work.
Matthew Spaur
MBA, MFA
20+ Years Experience
Marketing and Publishing
Free Consultation
Complete the contact form at SpaurConsulting.com/Contact to receive your free consultation for marketing that motivates.