1. Luxury Design

3. 2012 Product Summary CLEAN ENERGY SAVING LUXURY DESIGN Premium Luxury Design Triple Air Purification Stainless Clean UV Fresh Nano Titanium Wasabi Air Purifying Filter ALL DC INVERTER Energy Saving 54 % Powerful Cooling Quiet Operation Safe for Maintenance Rich Luxury Design With a 1 st in the world breakthrough air purification system, and an outstanding energy saving technology will ensure you a fresh, comfortable and healthy atmosphere. Add in with the rich luxury design to make your room more fabulous

4. One of a kind Air Purification UV Fresh Stainless Clean Nano Titanium Wasabi Air Purifying Filter H itachi ensures a premium air quality with its exclusive Triple Air Purification System. In addition to the Stainless Clean System, UV Fresh air purifier, and the Nano Titanium Wasabi Air Purifying Filter will strongly assist to keep the air extra hygiene, from the air intake to delivery. Triple Original Air Purification Method Combined… Nano Titanium Wasabi Air Purifying Filter

5. Stainless Clean Stainless Louver Stainless Air Duct Stainless Pre-Filter

6. Why Stainless ? Did You Know ?? Air conditioners will get very dirty on the inside? After years of usage, the dirt trapped inside becomes home for germs, nurturing bacteria and viruses, and contaminates room air. Conventional RAC after 10 Years Used Stainless Louver Stainless Air Duct Stainless Pre-Filter Plastic Air Duct Plastic Louver Plastic Filter NOT HEALTHY! Stainless Clean Keep Internally Hygiene, for a Truly Clean Fresh Air Supply !

7. 24 hours Later … JIS Z 2801 25Million 17 Million Left Less than 10 Stainless Plastic Antibacterial Effect When bacteria come into contact with the stainless surface, the metal ions adhere to them and suppress their activity and growth. A surprising number of over 99.99% bacteria is deactivated !! Stainless Antibacterial Mechanism Staphylococcus aureus bacteria Antibacterial Stainless Suppresses 99.99% bacteria !

8. Stainless Air Duct １４ Dust Free Stainless Imag e Plastic Air Duct ×500 Stainless can Cut More Than HALF the Dust Accumulate Inside. Why is Stainless Dust Free ?? Stainless can thoroughly prevent dust from sticking. 54% less dust sticks to stainless material, than to plastic. Stainless steel generates almost no static electricity during operation and when the air conditioner is switched off. Stainless steel has a flatter, sleeker surface that thoroughly prevents dust from sticking.

9. Stainless not only prevent dust coverage, but also much easier to clean. Just a single wipe without water will let you remove dust on a filter. With its sleek surface, even dust that contain grease can be remove easily. The stainless metal applied to Hitachi air conditioner is known as highly hygiene and durable material. It is widely used for cooking equipment and kitchen ware in daily life, as well as professional equipments to be used under strict hygiene control. Cutlery Kitchen Sink Cooking Pots Easy Clean and Reliable Just a SINGLE Wipe would Clean up Dust and Even Grease. Reliable Hygienic and Durable feature, Applied Professionally and Daily uses.

10. Stainless not only prevent dust coverage, but also much easier to clean. Just a single wipe without water will let you remove dust on a filter. With its sleek surface, even dust that contain grease can be remove easily. Effect 3 - Easy Clean Just a SINGLE Wipe would Clean up Dust and Even Grease.

11. UV Fresh Air Purification UV Fresh 99.99% Bacteria Deactivation ! Hitachi’s ONLY Air Purification Method, Deactivate 99.99% Bacteria! Over 99.99%

12. Nano Titanium Wasabi Air Purifying Filter Double the effect, Nano Titanium + Wasabi Air Purifying Filter Wasabi modified Nano Titanium solution applied Wasabi Sanitizing Effect The pungent component of wasabi is said to have a strong antibacterial and mold suppression effect, and has long been an important spice for fresh food like raw fish for sushi and sashimi. The new filter is coated with wasabi particles for even more powerful air purification. Principal of Nano Titanium’s action The filter is packed with the incredibly small Nano Titanium particles (about 5nm) to firmly catch and resolve bacteria. Highly dense particles prevent microbes from going through and deactivate them effectively. Unique

13. Nano Titanium Wasabi Air Purifying Filter Powerful Antibacterial, Anti-Allergen, Mold Suppression and Odor Removal ! Hitachi’s new Nano Titanium Wasabi Air Purifying Filter has been proven to effectively deactivate over 99.99% of bacteria. Effectively deactivates harmful allergens such as dust mites and formaldehyde, which may cause allergic diseases such as asthma. Fungal growth is dramatically suppressed to keep your air fresh and free of mold at all times. Up to 82% odor removal in only 1 hour !

14. With inverter technology, an air conditioner can automatically vary its power output to precisely maintain room temperature at a comfortable level. On the other hand, non-inverter models maintain the temperature by repeatedly switching power on and off, which consumes much more electricity. The biggest benefit of an inverter system is energy saving. Compared to non inverter models, Hitachi All DC Inverter model provide energy savings up to 50%!! Outstanding Energy Saving How can Inverter save Energy ? Energy Saving

15. Cost Saving Instant Cooling Environment Friendly The energy saving operation with ALL DC Inverter model will give you around RM 30* per month of electronic bill savings ! Inverter models emit much less CO2 than conventional air conditioners. Save energy and save the earth at the same time! All DC INVERTER Inverter technology enables high-powered start up, which lets you enjoy high-speed cooling up to 26% faster.

16. Hitachi’s DC compressor features a “permanent magnet” motor while conventional motors cannot magnetize without electricity. As a result, Hitachi’s DC compressors deliver over 10% greater efficiency than conventional AC compressors. Also, the irritating “hum” caused by electromagnetic waves of AC motors are totally eliminated. Smooth, Quiet, Comfortable Hitachi’s Inverter model apply DC fan motor for both indoor and outdoor units. (ALL DC). Therefore, it is not only energy efficient, but also very quiet ! DC fan motor for indoor fan eliminates the bothering “buzz…” noise you could have heard from AC fan motor. ALL DC INVERTER

17. Comfort and Reliable With its special anti-corrosion “green” coating, the Green Fin Condenser lasts up to three times as long as standard types. This coating assures better performance, durability and savings even in tough conditions such as those in coastal areas. Hitachi prides itself on meeting the highest international manufacturing standards and insists on using 100% metal housing to enclose and tightly seal its electrical and electronic components. This ensures there is virtually no possibility of fire spreading and posing a safety hazard to our consumers. Customer safety is Hitachi’s top priority. Hitachi’s outdoor units are rustproof thanks to a full coating of anti-rust paint from the top all the way to the base. Silent Operation Single tap on the button will instantly cool the room ! Silent mode assure your good sleep night without hearing more than a whisper.

18. Luxury Design Shifting from a facility to a modern interior item. Using exclusive champagne gold panel and dark champagne shimmering and transparent piece, the premium SX series is just more than a simple air conditioning facility. Its sophisticated design let it stand as a focal point in the atmosphere, to add in a scent of stylish luxury flavor in your modern interior style. Luxury Design