1. Sport and Recreation Bodies and Regional Officers Forum Cardiff Radisson Blu Hotel 31 January & 1 February 2016

2. Andy Shaw Director of Volunteering and Business Delivery

3. Mission Statement Promoting fulfilling lifestyles by providing sport and leisure opportunities

4. Topics (1) Volunteer Support initiatives, and what they mean to our volunteers Volunteer Survey Quality Street Having your say

5. Topics (2) Partnership Framework CSSC Games Taster Days Physical Activity Fund Sport – it’s place, role and purpose in CSSC.

6. Volunteer Support Initiatives We’ve listened …… Volunteer App Health and Safety National Travel Policy Branding Induction New awards Head Office volunteer awareness

7. What do they mean to me? Better support –Quick easy access to clear effective guidance –Safe, healthy environment in which to volunteer –Greater awareness and understanding of CSSC Enhanced volunteer experience Improved offering for members – be a CSSC volunteer and be part of the team Consistent approach

8. Volunteer Survey (1) 325 respondents (27%) 76% of respondents age 45+ 47% have other volunteering experience Need to improve awareness of:- a)ICE Card (20% not aware) b)Handbook (20%) c)Induction Pathway (52%) d)Certificates of Recognition (42%)

9. Volunteer Survey (2) 50% use Facebook everyday 90% (87%) strongly agree/ agree that they enjoy their volunteering role 78% (80%) strongly agree/ agree that CSSC is a good organisation to volunteer for 82% (78%) very satisfied/ satisfied as a volunteer with CSSC Overall results are encouraging, no surprises and provide assurance heading in the right direction.

10. Quality Street Analysis Findings - National picture 97% affiliates completed (AA, Regions, SRBs and London Clubs) Highest score 34 (out of 36) (AA) Lowest score 13 (out of 36) (AA) Highest scoring business area – Members benefits and Managing the organisation Lowest scoring business area – Recruitment and retention No geographic or regional bias

11. Having your say …… National Conference attendance Board elections Board nominations

12. Partnership Framework A model for joint working. Why? CSSC has been around for nearly 100 years, want to be around in the next 100 years – to do this our processes will have to evolve with the changing needs of the organisation and our members. The sector we operate in is changing Our partnerships are fundamental to our future An enabler to build this strong organisation

13. Tasters 2015/16 203 Events booked in 2015, with 986 attendees. 312 events booked in 2016 so far Including the favourites from 2015 as well as new to 2016- Craft and Cookery Workshops, Distillery/ Wine/ Beer Taster and Tours, Bush craft, Husky/Alpaca Trekking

14. Physical Activity Fund – Trial a new activity in your workplace, local area or region. 15 applications 1400 opportunities in 2015 £20k budget to develop further in 2016 Sport and Physical Activity in CSSC

15. Everything we do will enhance our members’ experience ……. whilst providing you, CSSC’S volunteers, with a rich and rewarding experience.

16. Sport and Physical Activity in CSSC

17. Definitions – for CSSC’s purposes Sport – competitive elements, finding the best (part of our heritage and culture) Physical Activity – non-competitive, participation for all, for own well-being. Sport and Physical Activity in CSSC

18. How is sport and physical activity currently provided in CSSC? National Events (Open & Hybrids) Regional Programme AA (local offering) Taster Days Trips Subsidy Scheme Sport and Physical Activity in CSSC

19. Who facilitates our Sport and Physical Activity offering? Sport and Recreation Bodies –National committees – National organisers Regional Organisers Events Team Sport and Physical Activity in CSSC

20. What is happening outside CSSC? National physical activity trends Government strategy Sport and Physical Activity in CSSC

21. Around one in two women and a third of all men in England are damaging their health through a lack of physical activity. One in four people in England fail to achieve more than 30 minutes of moderate intensity physical activity per week Source: Public Health England, Sport England

22. Sport and Physical Activity in CSSC ‘Sport is Dead. Sport as an umbrella term is dead. The language of sport can be counterproductive and there needs to be a shift towards a more inclusive language of activity.’ Tanni Grey-Thompson, DBE

23. Government paper on sport: Sporting Future: A New Strategy for an Active Nation December 2015, the Government launched its new sport strategy. One of the implementations explains that Government will ‘lead by example’ and encourage the Civil Service workforce to increase their physical activity levels. CSSC are mentioned in the sports strategy. Sport and Physical Activity in CSSC

24. 1996 - 19,372 members took part in regional events including 11,270 in events leading to National Finals 2015 – 2,320 members took part in regional events leading to National Finals CSSC and the State of Play

25. CSSC’s strategy for addressing the decline Changing format of competitions Changing timing and venue Closer liaison with DAs Appointment of Physical Activity Development Executive Regular reviews of programme CSSC and the State of Play (1)

26. Extensive Research Focus sports for 2016 Physical Activity Fund Physical Activity in the workplace Growth of National Subsidy and Training Schemes CSSC and the State of Play (2)

27. The collaboration of ideas and resources to set out clear priorities and focus to enable and deliver a significant shift in the range and number of members involved in CSSC sport and physical activity. Getting CSSC Active - a commitment to change

28. What will it look like? Some ideas ……. Members at the heart of our plans for growing participation. Importance of first time experiences. A varied programme of opportunities in a variety of settings for members. A broad range of providers collaborating effectively. A skilled and passionate workforce, paid and voluntary, to encourage, inspire and support members to participate. Getting CSSC Active - a commitment to change

29. To bring these priorities to life this Forum is invited to:- Identify what actions do we expect. What will success look like. Time scale for change. Getting CSSC Active - a commitment to change

31. Syndicate 1 - Shaping the future What is Sports Development A tradition of challenging tradition The promotion of positive change The removal of barriers.

32. Shaping the future Even well established activities may currently be on the decline and have to be packaged differently to redress the present downward trend. What is needed is product development to provide a continuous stream of new or changing products. Leisure and Recreation Management – George Torkildsen

33. Shaping the future The product: Activity start Growth Development and Decline and the replacement by better activities

34. Shaping the future Can I do that? Its run its course Thank you

35. Shaping the future You are invited to let your imaginations soar Encourage all ideas Find that idea(s) that resonates with everyone An idea that will help shape CSSC’s commitment to shaping its future sport and physical activity programmes.

36. Shaping the future Is our sports programme meeting the demands of the 21 st century CSSC member? Are there any gaps in our sports programme? Does our current structure facilitate the delivery of our sports programme?

37. Taster Days And their development? Delivering Physical Activity Through Running, Walking, Cycling and Swimming. SRB and Regions Expectations Addressing the decline in National and Regional activity. DA Joint Events Is this the future? Table 1 and Table 8Table 3 and Table 6 Table 2 and Table 7 Table 4 and Table 5 Syndicate 2 - Volunteer Recommendations

38. CSSC Annual Awards New trophies – ‘Innovation Award’, ‘CSSC Fellowship Award’ and ‘Sportsperson of the Year Award’

39. Simon Lee Chief Executive SRB & Regional Officers’ Forum 1 February 2016

40. Mission Statement Promoting fulfilling lifestyles by providing sport and leisure opportunities Everything we do will enhance our members’ experience

41. Topics Financial performance Senior Management Team Recruitment & Retention Membership Survey Strategic Plan 2016 - 2018 Highlights of 2015 Priorities

42. Financial performance Over past three years budget deficit has reduced In 2016 deficit will continue whilst we continue to invest in our programmes for our members

43. Senior Management Team Independent reviews: Finance Membership Recruitment & Marketing HR Restructure: CFO Director of HR CEO - Membership Recruitment & Marketing National Member Benefits

44. Recruitment & Retention Total membership end 2014:116,180 Year end estimate:119,000 (2015 Target:116,250) 2016 target:121,000

45. Membership by Region Region Total members (Oct 2015) New members recruited in 2015 London 19,8983,954 South West 17,2922,478 North West 12,8991,540 Scotland 12,1931,333 South 10,4791,582 Midlands 10,0371,690 North East 7,6331,216 Yorkshire 6,483945 Wales 6,342566 East 6,086800 South East 5,4361,045 Northern Ireland 60827 Overseas 3475

46. New Members and Leavers New MembersLeftNet 11,67813,972-2,294 New MembersLeftNet 13,90213,707+195 2013 2014 2015 (Jan-Oct) New MembersLeftNet 14,94012,252+2,688

47. Total Membership Trends over last 10 years

48. Recruitment Member Get Member Jan - Dec 2014:3,642 2015:3,908 (up 7.3%) (excludes LM) 22.7% of new members recruited through MGM in 2015 96.7% retention rate of MGM recruited within 1 year

49. Recruitment Linked Membership Jan – Dec 2014:1,267 2015:1,394 (up 10.0%) Board review

50. Recruitment CS recruitment up by 5.7% v 2014 Non CS recruitment up by 215% v 2014 Public Sector (non CS) total membership 2013 year end: 1,848 2014 year end:2,399 (+29.8% on 2013) 2015 year end:3,635 (+51.5% on 2014)

51. Recruitment – PS (non-CS) 2015 highlights – 2,351 recruited including: Probation Service (1,739) NHS (456) Plymouth City Council (137) Dover District Council (66) St Helens Borough Council (59) Rushmoor Council (Farnborough & Aldershot) (48)

52. Retention initiatives 2016 New retention action plan £20k investment in research & development Bournemouth University research project Board workshop - March Dedicated resource - incoming cancellation calls Data analysis

53. Retention initiatives 2016 How can we involve: Volunteers? Government departments? How can we encourage non-active members to use their membership? How do we improve our recruitment follow- up?

54. Membership Survey 2015 Response Rate ResponsesResponse Rate 2012 9,05814.21% 2013 8,39012.50% 2015 4,7096.77%

55. Membership Survey 2015 Member satisfaction 201274.5% 201374.4% 201577.7%

56. Membership Survey 2015 Overall take-up of national CSSC offers/activities 201358.7% 201563.4%

57. Membership Survey 2015 Activities most members are interested in Sport72.0% Trips and short breaks62.7% Leisure56.2% Social48.6% Days out41.5% Taster Days36.7%

58. Membership Survey 2015 Online Shop 201240.7% 201342.9% 201547.4%

59. Membership Survey 2015 Countdown 201227.5% 201327.9% 201533.3%

60. Membership Survey 2015 Health and Wellbeing % Of Total Diet31.5% Alternative (massage, relaxation techniques etc)22.1% Gym13.0% Exercise10.9% Counselling9.9% Physiotherapy7.9% Yoga7.4% Spa6.7% Health6.4% Stress Management4.7%

61. Strategic Plan 2016 - 2018 RECRUITMENT & RETENTION DEVELOP THE CSSC VOLUNTEER EXPERIENCE OUR OFFER TO OUR MEMBERS INCOME GROWTH & ASSET MANAGEMENT GOVERNANCE & ACCOUNTABILITY HEAD OFFICE STAFF MISSION Promoting fulfilling lifestyles by providing sport and leisure opportunities Everything we do will enhance our members’ experience

62. Direction of Travel - SP Increase membership to 126,500 Reduce the number of members leaving by 3,000 (12,252 as at Oct 2015) Achieve satisfaction levels of 85% in membership survey (77% in 2015)

63. Direction of Travel - SP Deliver major new bespoke benefits which drive recruitment & retention Measure & improve quality of our events Achieve absolute clarity on Group Finance/future funding for CSSC (in progress now)

64. Direction of Travel - SP Volunteering Measure/evidence improvement of: Quality Street scores Satisfaction levels of volunteers Volunteer experience Recruit more volunteers (targets evolving) Consider moving Volunteer Support Advisor role to Volunteer Team Leader role (trial)

65. Highlights of 2015 Recruitment Annual Conference CSSC Games Regional Officers and SRB Workshop Online Shop Head Office move 3 Peaks

66. Priorities for 2016 Continue to grow membership Continue to improve the support for our volunteers Expand our portfolio of member benefits Deliver the new Strategic Plan (started Oct 2015)

67. Priorities for 2016 Deliver National Travel Policy Roll out Partnership Framework for affiliates Develop sport, physical activity and taster day programme in CSSC

68. Questions Any questions?

69. Thank you!

70. James Street National Member Benefits & Strategic Partnerships Manager SRB & Regional Officers’ Forum 1 February 2016

71. Role outline Review existing member benefits Optimise current member offering Add value at all levels Develop existing relationships Establish new partnerships

72. Member benefits My Savings + On Line Shop National offers e.g. English Heritage Taster Days Activity and coaching subsidy schemes National events programme Regional sports programme AA offerings

73. How can you help? Maximise participation at events Work together to improve member experience Think outside the box Tell us how we can improve

74. Feedback james.street@cssc.co.uk 07956 501887

75. Syndicate 3 - Partnerships How can SRBs and Regions work closer together? How can you work closer with other affiliates; AAs, National Governing Bodies and Local Authorities?

76. Commitment to Change