1. 2015 Popcorn Kickoff WELCOME!

2. 2015 Washington Crossing Council Popcorn Sale Kickoff

3. Today’s Agenda Timeline Commission Structure 2015 Product Line What’s New? Growing Your Sale The Importance of Goal-Setting Scout Training & Sales Incentives Wawa Show & Sells Show & Sell Returns Best Practices Points of Contact Questions Note: We cover the following separately in a special presentation for new Popcorn Kernels: Why Sell Popcorn, Having a Successful Sale, Goal-Setting, Three Ways to Sell

4. Timeline June 18Council Popcorn Kick-Off Meeting August TBAAdditional Popcorn Kickoff and Sales Training Meetings 1Council mails Take Order forms to all registered youth Scouts can start selling as soon as they have it! 24Unit Show & Sell orders due (online through Popcorn System) September 11Show & Sell orders: delivery, sorting and early pick-up 12Show & Sell orders: distribution/regular pick-up 26-27Wawa Show & Sell Weekend

5. Timeline October 26-30Show & Sell popcorn returns (at Washington Crossing Council Office) 30Unit Take Order popcorn order due (online through Popcorn System) November 13Take-Order sale: delivery, sorting and early pick-up 14Take-Order sale: distribution/regular pick-up 14Popcorn check payment to Council (Unit checks may be postdated for 12/4/15) 23Unit Prize Order due (Scholarship Form due to Council by 12/31/15) December 4Popcorn payment to Council due 11Popcorn Late Payment Fee in effect (3% increase in amount due by unit) PLEASE TAKE NOTE OF THIS!

6. Commission Structure Do This Get This Here’s Your Total So Far Attend and sign in at council/district popcorn kickoff training Submit your Take Order unit order and return any unneeded Show & Sell product by the week of October 26 Add 2% commission33% Reach $2,500 in salesAdd 1% commission 34% Reach $5,000 in sales Add 1% commission35% Reach $7,500 in sales Add 2% commission37% Have a 5% increase over your 2014 sale or reach $10,000 in sales Add 3% commission40% There are two ways to reach 40% Commission!! Method One: Reach $10,000 in sales, attend a training and meet your deadlines. Your Unit receives a 40% commission automatically! Method Two: Start with your Base Commission of 31% and add to it. These commissions are cumulative – earn as many as you can. All units receive prizes and incentive in addition to their commissions. All online sales count towards Scout rewards.

7. 2015 Product Line

8. Popcorn for Our Troops $30 Silver Level Donation Operation Popcorn: Over 1.3 million donations since 2007 $50 Gold Level Donation

9. What’s New? Chocolatey Caramel Crunch remains! Dark & White Chocolatey Drizzle has been replaced by Chocolatey Triple Delight. Cheese Lover's Collection contains two bags of White Cheddar Cheese and one bag of Jalapeño Cheddar. The Sweet & Savory Collection contains Butter Toffee Caramel Corn, Jalapeño Cheddar and Chocolatey Triple Delight in FOIL bags. Kettle Corn is only available in an 18-pack Microwaveable Box. Buffalo Cheddar was discontinued and replaced with Jalapeño Cheddar.

10. Growing Your Sale Have a high-energy, fun-filled Kick-Off (Context: This lets us have FUN!) Activities, theme Door Prizes Popcorn Samples Information & Calendar for Parents Extra Forms and Show & Sell Sign-ups And for Parents: –What’s In It For Me? Scouting can be free! –Important life lessons for the scouts Offer your own incentives to motivate the Scouts Participate in Take Order, Show & Sell and Online Ordering Celebrate success of all scouts and the Unit!

11. Why are goals important? Key to success – in scouting and in life Give us clear direction Drive us forward Make us accountable – to ourselves and others In scouting: Advance in rank Complete service projects Earn belt loops Learn skills The Importance of Goal-Setting

12. And in popcorn: Scouts who set goals: Average sale of $626 Scouts with no goal: Average sale of $304 Units that set sales goals sell twice as much as units without goals Only 44% of parents said their sons set sales goals Encourage goals! Set and publicize the Unit Goal Help scouts set individual goals (dollars/prizes, # customers, # hours, # houses/asks) The Importance of Goal-Setting

13. Scout Training & Sales Incentives Review sales methods, instructions and techniques Always wear your Class A Uniform. Always sell with an adult and/or with a group. Never enter anyone’s home. Do not sell after dark. Always stay on the sidewalks and driveways. Collect money when taking orders. Never carry large amounts of cash. Let the scouts share tips and best practices Train parents, too! It’s about the scouts: support them to be successful Order forms at work: best with a scout! It is not just about the money. Online selling

14. Scout Training & Sales Incentives Prize Program Very popular last year Special prize for Scouts selling $600 or more: Firetek Rocket Fill It Up / Full Sheet Bonus: All Scouts who fill the Popcorn Order form (30 orders) will receive $10 in Scout Bucks! Special party for $800+ Sellers College Scholarship for $2,500+ Sellers

15. Wawa Show & Sells Wawa schedules Show & Sells over ONE SINGLE Weekend. The weekend for Wawa Show & Sells is September 26-27. Please note: They have specific requirements, which we will disseminate. You may not contact your local Wawa to schedule a Show & Sell independently.

16. Show & Sell Orders & Returns Initial Orders: Units with a prior sales history may order 10% over last year’s actual Show & Sell product sales. Units with no prior sales history may order based on $100 of product per registered Scout selling. Additional products will be available for sale in the event the unit runs short or out of product. Units may return Show & Sell popcorn prior to November 2 to the Council Service Center for redistribution to other units. Chocolate Products are not returnable. CHOCOLATE PRODUCTS ARE NOT RETURNABLE. You may not return more than $1,000 in product or 10% of your order. All returns to the office must be scheduled in advance. The Washington Crossing Council reserves the right to adjust unit orders as needed.

17. Best Practices Tips and training for boys are available at boyscoutpopcornsale.blogspot.com

18. Best Practices: Take Order Sales Collect money up front so scouts can deliver if people aren’t home. Coordinate scouts in neighborhoods and among units. Reassign neighborhoods to scouts if their neighborhoods aren’t good for selling. Use property tax listings to prepare check-off sheets for scouts going door-to-door. Require sheets and money to be turned in one week before your Council deadline.

19. Best Practices: Show & Sells Book spaces well in advance Stick to 2 scouts per shift. You don’t make much more money with more scouts and so they each receive less credit for the time. Leave No Trace: leave it better than you found it You can split Cheese Lovers Collections When scheduling, ask the manager if any other scout groups are scheduled and if they are, check with that troop/pack to make sure you are not double-booked. Accept credit cards – Square, PayPal, etc. Don’t forget the things you need: table, tablecloth, change, sign… Bring an inventory tracker – check inventory brought, inventory returned vs. sold

20. Best Practices: Online Sales Send your own email using the link on Trails End, instead of their template. It is more personal that way. Email a thank you note right after someone makes a purchase. (Last year, Trail’s End didn’t notify scouts of purchases, so you have to check the site regularly.)

21. More consumer “yes”Higher $ per containerMore sales per hour Which Method Is Best?

22. Points of Contact Council Support: Adrienne Rubin, Council Kernel adrienne.rubin@gmail.com, 609-252-9129 John Erskine, Council Staff Advisor John.Erskine@scouting.org, 845-702-3332 Antoinette Layton, Council Office Support Antoinette.Layton@scouting.org, 215-348-7205

23. Points of Contact District Kernels: Hunterdon Arrowhead – Steve & Lisa Waddell: j2coolcomchar@gmail.com, 908-713-6322 Lenape – Michelle Cathers michelle.cathers@gmail.com, 215-230-4017 Mercer Area – Adrienne Rubin: adrienne.rubin@gmail.com, 609-252-9129 Pennsbury – Joel Perkins: Joel.perkins@scouting.org, 215-348-7205 Playwicki – Dina Huddy: tdanek@gmail.com, 215-598-3303 Tophendel – AJ Esposito: a.j.Esposito@scouting.org, 215-348-7205

24. Important Dates (Again) June 18Popcorn Orientation August 25Show and Sell Orders Due September 11Show and Sell Sorting September 12Show and Sell Distribution September 26-27Wawa Weekend October 26-30Show and Sell Return Dates October 30Final Orders Due Online November 13Popcorn Sorting November 14Popcorn Distribution November 23Prize Orders Due December 4Popcorn Payments Due December 11Popcorn Late Fees Go Into Effect

25. Questions? Adrienne Rubin Washington Crossing Council & Mercer Area District Popcorn Kernel Princeton Troop 43 Assistant Scoutmaster adrienne.rubin@gmail.com

26. Don’t forget to pick up your unit’s Fire-Tek Rocket on the way out! (1 per unit)