1. Small Business Management (MGMT 324) Cahit Ezel 2013-2014 Spring Semester Department of Business Administration Eastern Mediterranean University

2. Contact Details Office BE 285 (Opposite of the old Senate Room) Office Tel: (0392) 630 2130 E-mail: cahit.ezel@emu.edu.tr Skype: cahit_ezel Please do not send any messages on Facebook. Please send all your mails to my EMU e-mail address with your name and student number.

3. Resources Text Book: Essentials of Entrepreneurship and Small Business Management Norman M. Scarborough Pearson Higher Education (7th Edition - 2012) Textbook on CourseSmart: http://www.coursesmart.com/essentials-of-entrepreneurship- and-small/norman-m-scarborough/dp/9780132666831 Companion Website (for Students): http://wps.prenhall.com/bp_scarborough_essbm_7/

4. Resources Elevator Pitch Videos: http://www.youtube.com/watch?v=i6O98o2FRHw http://www.youtube.com/watch?v=oZi0FPp_rOg http://www.youtube.com/watch?v=eHbpbGi7keg http://www.youtube.com/watch?v=M5XmVJxuYdU http://www.youtube.com/watch?v=1lJHOEoUP1c http://www.youtube.com/watch?v=dqIEE-g_-Uc http://www.youtube.com/watch?v=r_Dgsf4iiZg Useful Websites – Business Plan: http://www.bplans.co.uk/ http://www.princes-trust.org.uk/ http://entrepreneurs.about.com/od/businessplan/Business_Plans.htm Other Useful Links: http://www.gemconsortium.org/http://www.gemconsortium.org/ (Global Entrepreneurship Monitor)

5. MUST WATCH VIDEOS How to Start a Small Business http://www.youtube.com/watch?v=aMIESSL6W60 http://www.youtube.com/watch?v=C9bnzetcD68 How to Write a Business Plan http://www.youtube.com/watch?v=nRWeEASWmOI http://www.youtube.com/watch?v=H7B2UVC1ew8

6. Course Outline Section IThe Challenge of Entrepreneurship (√)Chapter 1: The Foundations of Entrepreneurship (√)Chapter 2: Inside the Entrepreneurial Mind: From Ideas to Reality Section IIBuilding the Business Plan: Beginning Considerations (√)Chapter 3: Designing a Competitive Business Model & Building a Solid Strategic Plan (√)Chapter 4: Conducting a Feasibility Analysis and Crafting a Winning Business Plan (X) Chapter 5: Forms of Business Ownership (X) Chapter 6: Franchising and the Entrepreneur (X)Chapter 7: Buying an Existing Business

7. Course Outline Section IIIBuilding the Business Plan: Marketing and Financial Considerations (√)Chapter 8: Building a Powerful Guerrilla Marketing Plan (X) Chapter 9: E-Commerce and the Entrepreneur (X)Chapter 10: Pricing Strategies (√)Chapter 11: Creating a Successful Financial Plan (√)Chapter 12: Managing Cash Flow Section IVPutting the Business Plan to Work: Sources of Funds (√)Chapter 13: Sources of Financing: Equity and Debt (√)Chapter 14: Choosing the Right Location and Layout (X) Chapter 15: Global Aspects of Entrepreneurship (X)Chapter 16: Building a New Venture Team and Planning for the Next Generation

8. Moodle & E-mail All lecture notes, reading materials, exam results, announcements, etc. will be posted on Moodle. Please check http://fbemoodle.emu.edu.tr on regular bases.http://fbemoodle.emu.edu.tr Important announcements will be sent to your e- mail address as well. Please make sure that you have a valid e-mail address on the Student Portal system.

9. 2013 - 2014 SPRING SEMESTER TIME-TABLE MONDAYTUESDAYWEDNESDAYTHURSDAYFRIDAY 108:30 - 09:20 MGMT 324 / RD302 209:30 - 10:20 TMAN 416 / TH105 Office Hour MGMT 324 / RD302 310:30 - 11:20 TMAN 416 / TH105 411:30 - 12:20 Office Hour 512:30 - 13:20 TMAN 416 / TH105 613:30 - 14:20 714:30 - 15:20 815:30 - 16:20

10. GRADING Midterm Exam:25% Final Exam:35% Project: 35% Attendance & Participation: 5%

11. STEP BY STEP GUIDE After 10th March 2014, project groups will be formed. You will form your own group and decide on your topic in consultation with me – do not waste your time, start as early as possible. You will have regular meetings with me to get feedback/suggestions. You will present your business plan to the whole class before the final exams.

12. STEP BY STEP GUIDE You will submit your business plan to me before the presentation – submission date will be announced. This course is mostly based on practical work therefore attendance and group meetings are really important. In-group assesment will be made – you will assess each other.