Tools for Better Customer Communications An ACEware Webinar with Chuck Havlicek
Possibilities! Contacting an individual ing a classRegistration Confirmations/Receipts & CertificatesCourse Reminder & Follow-ups Emergency & SMS
80% of smart phone users check their phone within 15 minutes of waking up
Contacting an Individual
Double-click field
Name Quick Reports
As long as we’re talking about Student ... ?? How about Instructors ?? Same feature available on the instructor screen. Double-click field
Creating HTML (a little help)
HTML Tool From aceware.com Customers/Student Manager Resources/Create HTML s
ing a Class
Quick to Class
Report of students who will receive , and those without addresses
options Send a carbon copy Include signature Send yourself a copy Send instructor a carbon copy Include first name of student as salutation? Include attachment Meter Flow of s (to avoid internal Anti- Spam flag)
Mass Merge to Class Different because of additional options & because it’s based on a template
FYI – We’re offering a breakout session on editing templates at our annual user’s conference in May Manhattan, Kansas May 18-20, 2016 ( Registration info already on our website)
Mail Merge Options Note the opportunity to make a log entry
You can also send “Stock” or personalized (mail merge) s to your entire database. justafter(‘do mergmail’) Personalized Or justafter('=do ()') Stock Message
Registration Receipts, Confirmations & Certificates
Registrations Confirmations, Receipts & Certificates are Transactional Messages Transactional s have a specific informational purpose and are usually initiated at the request of the student 3X On average, a student will read transactional s and store the message indefinitely
Your participants are frequently watching for this information Take advantage of the opportunity!
Receipts and Confirmations Registration Screen / Print Receipt
Mass receipts Reports / Registrations / Receipts / Additional Report – Mass Receipts There is a Report Template in the Report Templates Area on our website Customers/Student Manager Resources/Report Templates
Editing Templates Module / Catalog / Templates
Course Reminders & Followups Automatic Manual
Automatic (mostly) Enable Course Reminders
Manual: Course Reminders for a single class Use “Send Mass Merge to Class” option on Course Quick Reports Select “Reminder Template”
Controlling Which Courses Get Reminders If you answer “No” during the setup, you can work on a course-by-course basis
Followups work similarly to reminders Enable in Preferences Build or install template Send to single course or all courses NOTE: A NEW Feature Released SM8.Ver.028 +
SMS & Emergency
Remember... for SMS to work Student must have a cell phone listed AND Opt In must be checked on name screen
If you want to learn more about SMS We have a webinar for that in Webinar Archive
SMS Messages can be sent to... Individual Class To all names in a report As an emergency message to everyone with a class that meets on a specific day
SMS Messages to an Individual Very similar to sending an individual an ... From the name screen, double-click the “Cell Phone” field to open the SMS screen
SMS Messages to a Class All, Date & Select Functions are available options
SMS Messages Templates Class Reminder Run from Tools / Student Reminders
Send SMS Message to Names in a Report justafter("do massSMS")
Emergency SMS Messages You will be ask for the date of emergency
You can edit or create new SMS templates from Module / Catalog / SMS Templates Chuck, can I edit the SMS Templates? Excellent help is available for editing templates in our Online Help page
Emergency Tools / Emergency Fill in date of emergency The templates pull your organization’s name from the “Org Default Preferences” and substitutes the contents for Your University in the message
Location specific emergency You will be ask for the specific dates and the location/building and, will have an opportunity to edit the existing text
Yea.. Even More Marketing Tools… SHOUPCLS() Allows you to send a personalized to a student that Lists upcoming courses, that match his/her interest profile! DO () Can send a standard (with HTML or plain text) to Select groups of student/prospects in your database NOTE: The “Last Minute” some of you received yesterday was created with the HTML builder tool and sent out via DO ()
SHOUPCLS (example) Inserted into an , the user gets a list of upcoming classes.. AND you can Link them DIRECTLY to your ACEweb Check out page!
Questions????
Did you get your February newsletter ? If you did, you already know about our next webinar!
Understanding Payments & Deposits February 17, 2016, 1:30 PM Central
ACEware 20th Annual Users’ Conference May 18– 20, 2016 / Hilton Garden Inn, Manhattan Kansas