OVERVIEW PRESENTATION OCTOBER 2015

LOTTERY IN NIGERIA  Lottery in Nigeria is growing  Nigerian demographics as key driver – >170m people  Lottery Agencies/Government want to fully exploit revenue potential  Fixed odds (online) is most popular  Based mainly in Lagos and Southwest region  Targeted primary to lower income classes  Sports Betting  Relatively new but growing fast  National advertising and marketing  Mainly played by sports enthusiasts

THE UNTAPPED OPPORTUNITY  Scratch card (Instant) lottery is a greenfield opportunity  Scratch card lottery is globally proven  Can be marketed as main stream product acceptable to all socio-economic segments  Had previously been constrained by infrastructural challenges  Plan is to launch in Lagos, expand across Nigeria

SUCCESS FACTORS  Technology Enablers  ICT-facilitated gameplay and Fraud management  Redemption mechanism  Operations and logistics monitoring  Adequate Funding  Experiential marketing  Implementation  Proven Payment Network  ATM, Branches, Mobile payment  Proven Distribution Network  Air time Resellers for distribution  Low Domination Value of Product N100

EXECUTION STRATEGY Near Term  Territory  Lagos  Gameplay  N100, N200 cards; 1:3 winning ration; min 60% revenues as winnings  Redemption  via bank ATM  Cards  printed offshore  Distribution  via airtime recharge card resellers  Marketing  experiential marketing campaigns

FINANCIAL PROJECTION  Targets & Projection

PROJECT STATUS Phase 1: Ongoing Activities  Company Registration (BAM Africa Interactive Gaming Limited)  Hiring – lottery, logistics, legal, finance, IT experience  License application and approval  Technology Development  Brand artifacts and Card Design Phase 1: Setup, 4 months Phase 2: Pre-launch, 4 months Phase 3: Rollout, Q2/Q3 2016

FINANCING PLAN  $1m projected for Phase 1 & 2 activities  $3-5m projected for Rollout

NEXT STEPS  Engage Technology provider  Agree Terms of Reference