BREAKOUT GROUP REPORT APR PLAN

SESSION LEADERS JOHN RAVENHALL ALEX CHOO DR MUKHYUDDIN FACILITATORS NIKKETAH McGRATH RAMLI ABDUL HAMID RAMLI ABDUL HAMID BRATA HARDJOSUBROTO M. ZAINUL ABEDIN BRATA HARDJOSUBROTO M. ZAINUL ABEDIN

REPORTERS Rio AshadiIndonesia Youth Involvement Adolescents Youth Involvement Adolescents Girls and Boys Girls and Boys Jason Thomson Australia Women and Men Women and Men Volunteers in Scouting Volunteers in Scouting

REPORTERS Geoffrey TeoMalaysia Management Financial Resources Management Financial Resources Dave LeeHong Kong Scouting Profile Scouting Profile Marketing Marketing ICT ICT

YOUTH INVOLVEMENT Each NSO should encourage at least two delegates under 26 at APR Conferences Each NSO should encourage at least two delegates under 26 at APR Conferences Each NSO needs to aim to have a Youth Rover Council Each NSO needs to aim to have a Youth Rover Council Each National Team/Executive/Council have at least two young persons under 26 (ideally two: one female and one male). Each National Team/Executive/Council have at least two young persons under 26 (ideally two: one female and one male).

ADOLESCENTS Promote and publicise success stories and share with APR and NSOs Promote and publicise success stories and share with APR and NSOs Promotion of one objective to ensure adolescents outside of Scouting are aware of the activities and life skills in order to increase our image and attract young people Promotion of one objective to ensure adolescents outside of Scouting are aware of the activities and life skills in order to increase our image and attract young people

GIRLS AND BOYS Ensure NSOs have no restrictions on participation of both male and female Scouts especially with regard to uniform.

WOMEN AND MEN Ratio of women in national teams Ratio of women in national teams Leadership from the top down, i.e. APR Committee Leadership from the top down, i.e. APR Committee Examples of women in leadership Examples of women in leadership

VOLUNTEERS IN SCOUTING Encourage parents to get involved Encourage parents to get involved Promote Scouting as “great” organization Promote Scouting as “great” organization Credit with university/Vocational Educational Training/Young Leader Programme Development Credit with university/Vocational Educational Training/Young Leader Programme Development

VOLUNTEERS IN SCOUTING Joint leader training with Guides and other NGOs Joint leader training with Guides and other NGOs Focus on good program over numbers. Focus on good program over numbers.

MANAGEMENT Appoint young adults at all levels of management Appoint young adults at all levels of management Efforts to be taken to ensure attendance of youth representatives in all the meetings/ conferences. Efforts to be taken to ensure attendance of youth representatives in all the meetings/ conferences.

MANAGEMENT Prepare career path development for the staff Prepare career path development for the staff Risk management and child protection should be included in all the leader training curriculum. Risk management and child protection should be included in all the leader training curriculum.

FINANCE Draft Expected Results, Objectives and Action Steps are accepted

Scouting Profile ICT Marketing of Scouting

SCOUTING PROFILE Expected Results Expected Results - More target audiences are reached - More target audiences are reached - Enhanced image of Scouting - Enhanced image of Scouting

SCOUTING PROFILE Positive Image - Participation in Community - Participation in Community - Caring - Caring - Profession - Profession

SCOUTING PROFILE Communication Strategy - Enhance networking with - Enhance networking with the community the community

SCOUTING PROFILE Partnership - Establish or strengthen linkage with governments or external organizations - Establish or strengthen linkage with governments or external organizations

SCOUTING PROFILE Effective public relations - Enhance linkage with media - Enhance linkage with media - Increase media exposure - Increase media exposure

MARKETING OF SCOUTING Expected Results - Increase in net membership - Increase in net membership - Increase of Scouting’s impact - Increase of Scouting’s impact

MARKETING OF SCOUTING Reach No-Scout horizon - Marketing by doing, contributing and helping the community with low accessibility - Marketing by doing, contributing and helping the community with low accessibility

MARKETING OF SCOUTING Marketing Plan - Regular exchange programs among member countries/territories - Regular exchange programs among member countries/territories

MARKETING OF SCOUTING Reaching out to new market - Marketing Scouting in new horizons. - Marketing Scouting in new horizons. e.g. families and housing estates. e.g. families and housing estates.

ICT Expected results - ICT use supports regional development - Opportunities for e-learning and networking - ICT use supports regional development - Opportunities for e-learning and networking

ICT ICT opportunities for youth - Seek contribution from governments and companies - Provide ICT facilities, e.g. computer labs, recruitment of used computers - Seek contribution from governments and companies - Provide ICT facilities, e.g. computer labs, recruitment of used computers

ICT - Encourage using web materials, s, blogs and web forums - Encourage using web materials, s, blogs and web forums

ICT Comprehensive application of ICT Build a portal for Scouting Comprehensive application of ICT Build a portal for Scouting Conveying messages through e-format, e.g. circulars/memos on web Conveying messages through e-format, e.g. circulars/memos on web

Ways forward… Devise and implement marketing plan for Scouting Devise and implement marketing plan for Scouting Make use of ICT Make use of ICT Promote the profile and image of SCOUTS! ! ! Promote the profile and image of SCOUTS! ! !