John Frandsen Technology Lead for Geotourism Interactive Mapguides National Geographic Society www.NationalGeographic.com Chief Product Officer Old Town.

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Presentation transcript:

John Frandsen Technology Lead for Geotourism Interactive Mapguides National Geographic Society Chief Product Officer Old Town Creative

Western Balkans Interactive MapGuide

Western Balkans Interactive MapGuide First, a bit of context…

Western Balkans Interactive MapGuide 3 things…

Western Balkans Interactive MapGuide 1.All travelers are not the same 2.Destination travelers explore connected regions 3.Not all travel information is the same

Western Balkans Interactive MapGuide 1.All travelers are not the same

Western Balkans Interactive MapGuide 1.All travelers are not the same Geotravelers

Western Balkans Interactive MapGuide 2. Destination travelers explore connected regions Crown of the Continent >

Western Balkans Interactive MapGuide 2. Destination travelers explore connected regions Crown of the Continent > USA Canada Alberta Montana BC

Western Balkans Interactive MapGuide 3. Not all travel information is the same How do geotravelers want their travel information? Digital Hyper local By a local expert

Western Balkans Interactive MapGuide Applying this to the Western Balkans…

Western Balkans Interactive MapGuide

Western Balkans Interactive MapGuide Content Contributors Editor Site Visitors and Subscribers

Western Balkans Interactive MapGuide Thank You!