1. Alzheimer’s Society: Fix
Dementia Care Carol França, Campaigning Officer

2. Bespoken petition page Interactive 150% increase in signatures
Alzheimer’s Society:
Fix Dementia Care
Bespoken petition page
Interactive
150% increase in signatures
Bespoken page on EN: allowed us to keep our supporter data protected (we didn’t have to host data on the agency’s system); allowed us to keep all of our reporting as usual
Interactive page: visitors can move throughout the page by clicking on the desired button. In each area there’s a link to go back to the petition form. It works for supporters who only want to sign the petition and with those who want to read more, you can have several journeys using one page.
Our last petition before that go 20,000 signatures and this time we’ve got over 30,000.

7.
Our old petition style – it had too much information for those who just wanted to sign it, but not enough to inform those more avid for details.

8. Contact: carol.franca@alzheimers.org.uk
Thank you!
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