E-Government Project Penetration in the E-government of Czech Republic and Hungary to improve the I&CT enterprises of Campania Region

2 MISSION PENETRATION IN THE E-GOVERNMENT OF CZECH REPUBLIC AND HUNGARY TO IMPROVE THE I&CT ENTERPRISES OF CAMPANIA REGION PENETRATION MISSION-PROJECT in the target regions of the international market Promoting the international economic regional system CONFCOOPERATIVE NAPOLI MAIN GOAL PROMOTING COMMITEES ADDRESSES Campania Region SMEs

3 THE PLAN Implementation of Campania region SMEs producing solutions of products as technologic applications and e- government services, tested and widespread in other contexts need to be promoted and developed in the new target markets. Innovation and competitiveness are essential for the promotion of a develpment strategy and for the companies want to achive in the global economy PENETRATION IN THE E-GOVERNMENT OF CZECH REPUBLIC AND HUNGARY TO IMPROVE THE I&CT ENTERPRISES OF CAMPANIA REGION

4 ABROAD MISSIONS Deep comparison about main topics of E-government subject between the Campania region and the target countries enterprises Taking part to meeting and workshop in Czech Republic and Hungary MAIN GOALS Ensuring the best involvement and a High interchange of information between Campania Region and foreign business operators PENETRATION IN THE E-GOVERNMENT OF CZECH REPUBLIC AND HUNGARY TO IMPROVE THE I&CT ENTERPRISES OF CAMPANIA REGION

5 THE PLAYERS Strategic planning; Implementation, managment and monitoring Attending events in Italy and in the foreign countries Confcooperative Naples SMEs of Campania Region PENETRATION IN THE E-GOVERNMENT OF CZECH REPUBLIC AND HUNGARY TO IMPROVE THE I&CT ENTERPRISES OF CAMPANIA REGION Unioncamere Campania SPRINT Campania Entertainment trade activities, assistance and tutoring missions abroad

6 PROPOSER CONFCOOPERATIVE Naples Promoting committees Initiative and cordination powers, realization, responsability, monitoring, managing and business reporting to Campania Region for the proposal activities PENETRATION IN THE E-GOVERNMENT OF CZECH REPUBLIC AND HUNGARY TO IMPROVE THE I&CT ENTERPRISES OF CAMPANIA REGION

7 TARGET ENTERPRISES SMEs of Campania Region operating in the I&CT field, producing technological innovation and E-government services MISSION-PROJECT Penetration in new market of Campania Region enterprises operating in the I&CT promoting technological applications and E-Government servoces SMEs aming at to promote the best Public Administration services PENETRATION IN THE E-GOVERNMENT OF CZECH REPUBLIC AND HUNGARY TO IMPROVE THE I&CT ENTERPRISES OF CAMPANIA REGION

8 REALIZED PROJECTS I&CT RESEARCH IN THE TARGET COUNTRIES I&CT marketing research in the target countries (Cezch Republic and Hungary) with particular reference to E- Government solution ORGANIZATION AND/OR PARTICIPATION TO EVENTS AND MANIFESTATIONS Attending with own stands to exhibition, 2006 edition; Planning of an international meeting, inside exhibition, in 2006; Arrangement of a workshop and welcoming dinner among local agents and Cezch and Hungarian representative COMUNICATION AND PROMOTION Promotion of communication and integreted plans, through out Italian specialized media Creation of Web-Site. PENETRATION IN THE E-GOVERNMENT OF CZECH REPUBLIC AND HUNGARY TO IMPROVE THE I&CT ENTERPRISES OF CAMPANIA REGION

9 FUTURE ACTIONS ATTENDING EVENTS AND EXHIBITION ABROAD REALIZATION OF CLOSING EVENT IN ITALY Planning and attending exhibitions, workshop, conference and meetings abroad coperating with CCIAA Foregin Offices, Consulates, industrial associations and agents. Activities arrangign for a closing event to show the final results project coperating with Campania region (the Regional Institution), Confcooperative, Sprint Campania, Chambers of Commerce, industrial agents, Hungarian and Cezch representatives. COMMUNICATION AND PROMOTION Promotion of communication and integrated plans, through Italian and foreign specialized media in order to support events and conferences. Organizing of a promotional plan for the “E-(uro)- government” project.  Realization of multimedia supports  Realization of multilingual and informative material PENETRATION IN THE E-GOVERNMENT OF CZECH REPUBLIC AND HUNGARY TO IMPROVE THE I&CT ENTERPRISES OF CAMPANIA REGION

10 EXPECTED RESULTS PENETRATION IN THE E-GOVERNMENT OF CZECH REPUBLIC AND HUNGARY TO IMPROVE THE I&CT ENTERPRISES OF CAMPANIA REGION Deep comparison of the E-government main topics among enterprenurial of Campania and Cezch republic and Hungary Ensuring maximun envolment and information interchange between Italian and foreign companies Spreading the knowledge of E-government through out the Public administration mangers Giving an opportunity to each enterprise to meet potencial partners for the internationalization policy Getting loyalty from Cezcg and Hungarian enterprises to cooperate with the e-government solution of Campania SMEs Deep comparison of the E-government main topics among enterprenurial of Campania and Cezch republic and Hungary Ensuring maximun envolment and information interchange between Italian and foreign companies Spreading the knowledge of E-government through out the Public administration mangers Giving an opportunity to each enterprise to meet potencial partners for the internationalization policy Getting loyalty from Cezcg and Hungarian enterprises to cooperate with the e-government solution of Campania SMEs ATTENDING TO MEETING AND WORKSHOP IN CEZCH REPUBLIC AND HUNGARY MATCHMAKING EVENT ATTENDING TO MEETING AND WORKSHOP IN CEZCH REPUBLIC AND HUNGARY MATCHMAKING EVENT