1 TV Viewing Trends Shawinigan CA - Diary Updated Spring 2014.

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Presentation transcript:

1 TV Viewing Trends Shawinigan CA - Diary Updated Spring 2014

2 Maps & Demographics Market Info

3 Shawinigan CA Where is it? BC AB SK MB ON QC NL NB NS PE NL YT NT NU

4 Shawinigan CA Demographics Population Estimates (000) Source: BBM Canada Geographical Reference Guide

5 Reach, Time Spent, Average Quarter Hour Audience People Aged 2+

6 People 2+ - Weekly Reach % Run of Schedule: M-Su 6a-2a Source: BBM Canada ; InfoSys+TV Diary; Shawinigan CA; Total TV

7 People 2+ - Weekly Time Spent - Hours Run of Schedule: M-Su 6a-2a Source: BBM Canada ; InfoSys+TV Diary; Shawinigan CA; Total TV; Per Capita Hours based on BBM population estimates

8 People 2+ - AQH Audience (000) Run of Schedule: M-Su 6a-2a Source: BBM Canada ; InfoSys+TV Diary; Shawinigan CA; Total TV; AQH = Average Quarter Hour Audience

9 People 2+ - Weekly Reach % Prime: M-Su 7p-11p Source: BBM Canada ; InfoSys+TV Diary; Shawinigan CA; Total TV

10 People 2+ - Weekly Time Spent - Hours Prime: M-Su 7p-11p Source: BBM Canada ; InfoSys+TV Diary; Shawinigan CA; Total TV; Per Capita Hours based on BBM population estimates

11 People 2+ - AQH Audience (000) Prime: M-Su 7p-11p Source: BBM Canada ; InfoSys+TV Diary; Shawinigan CA; Total TV; AQH = Average Quarter Hour Audience

12 Reach, Time Spent, Average Quarter Hour Audience *Data could not be provided due to a small sample Children Aged 2-11

13 Reach, Time Spent, Average Quarter Hour Audience *Data could not be provided due to a small sample Teens Aged 12-17

14 Reach, Time Spent, Average Quarter Hour Audience Adults 18+

15 Source: BBM Canada ; InfoSys+TV Diary; Shawinigan CA; Total TV Adults Weekly Reach % Run of Schedule: M-Su 6a-2a

16 Source: BBM Canada ; InfoSys+TV Diary; Shawinigan CA; Total TV; Per Capita Hours based on BBM population estimates Adults Weekly Time Spent - Hours Run of Schedule: M-Su 6a-2a

17 Source: BBM Canada ; InfoSys+TV Diary; Shawinigan CA; Total TV; AQH = Average Quarter Hour Audience Adults AQH Audience (000) Run of Schedule: M-Su 6a-2a

18 Source: BBM Canada ; InfoSys+TV Diary; Shawinigan CA; Total TV Adults Weekly Reach % Prime: M-Su 7p-11p

19 Source: BBM Canada ; InfoSys+TV Diary; Shawinigan CA; Total TV; Per Capita Hours based on BBM population estimates Adults Weekly Time Spent - Hours Prime: M-Su 7p-11p

20 Source: BBM Canada ; InfoSys+TV Diary; Shawinigan CA; Total TV; AQH = Average Quarter Hour Audience Adults AQH Audience (000) Prime: M-Su 7p-11p

21 Reach, Time Spent, Average Quarter Hour Audience *Data could not be provided due to a small sample Adults 18-34

22 Reach, Time Spent, Average Quarter Hour Audience *Data could not be provided due to a small sample Adults 18-49

23 Reach, Time Spent, Average Quarter Hour Audience *Data could not be provided due to a small sample Adults 25-54

24 Reach, Time Spent, Average Quarter Hour Audience *Data could not be provided due to a small sample Adults 35-54

25 Reach, Time Spent, Average Quarter Hour Audience *Data could not be provided due to a small sample Adults 55+