1. Annual Viewing Trends Total Canada, English, and French*
Adults 25-54, By Daypart Average Minute Audience (000)
Average Weekly Reach (%)
Average Weekly Hours Viewed

2. Annual Viewing Trends Adults 25-54 AMA (000), Total TV All Day Mo-Su 2a-2a
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

3. Annual Viewing Trends Adults 25-54 AMA (000), Total TV Morning Mo-Su 6a-10a
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

4. Annual Viewing Trends Adults 25-54 AMA (000), Total TV Daytime Mo-Su 10a-4p
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

5. Annual Viewing Trends Adults 25-54 AMA (000), Total TV Fringe Mo-Su 4p-6p
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

6. Annual Viewing Trends Adults 25-54 AMA (000), Total TV News Hour M-Su 6p-7p
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

7. Annual Viewing Trends Adults 25-54 AMA (000), Total TV Prime Time M-Su 6p-11p
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

8. Annual Viewing Trends Adults 25-54 AMA (000), Total TV Prime Time Mo-Su 7p-11p
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

9. Annual Viewing Trends Adults 25-54 AMA (000), Total TV Prime Time Mo-Su 11p-2a
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in * p-6a

10. Total Canada, English, and French*
Average Weekly Reach
Total Canada, English, and French*

11. Average Weekly Reach Adults 25-54 Av. Wkly
Average Weekly Reach Adults Av. Wkly. Reach %, Total TV All Day M-Su, 2a-2a
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

12. Average Weekly Reach Adults 25-54 Av. Wkly
Average Weekly Reach Adults Av. Wkly. Reach %, Total TV Morning M-Su, 6a-10a
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

13. Average Weekly Reach Adults 25-54 Av. Wkly
Average Weekly Reach Adults Av. Wkly. Reach %, Total TV Daytime M-Su, 10a-4p
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

14. Average Weekly Reach Adults 25-54 Av. Wkly
Average Weekly Reach Adults Av. Wkly. Reach %, Total TV Fringe M-Su, 4p-6p
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

15. Average Weekly Reach Adults 25-54 Av. Wkly
Average Weekly Reach Adults Av. Wkly. Reach %, Total TV News Hour M-Su, 6p-7p
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

16. Average Weekly Reach Adults 25-54 Av. Wkly
Average Weekly Reach Adults Av. Wkly. Reach %, Total TV Prime Time M-Su, 6p-11p
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

17. Average Weekly Reach Adults 25-54 Av. Wkly
Average Weekly Reach Adults Av. Wkly. Reach %, Total TV Prime Time M-Su, 7p-11p
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

18. Average Weekly Reach Adults 25-54 Av. Wkly
Average Weekly Reach Adults Av. Wkly. Reach %, Total TV Late Night M-Su, 11p-2a
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

19. Total Canada, English, and French (Per week, Per Capita)
Average Hours Viewed
Total Canada, English, and French (Per week, Per Capita)

20. Average Hours Viewed Adults 25-54 Av
Average Hours Viewed Adults Av. Hrs Viewed/week, per capita, Total TV All Day M-Su, 2a-2a
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

21. Average Hours Viewed Adults 25-54Av
Average Hours Viewed Adults 25-54Av. Hrs Viewed/week, per capita, Total TV Morning M-Su, 6a-10a
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

22. Average Hours Viewed Adults 25-54 Av
Average Hours Viewed Adults Av. Hrs Viewed/week, per capita, Total TV Daytime M-Su, 10a-4p
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

23. Average Hours Viewed Adults 25-54 Av
Average Hours Viewed Adults Av. Hrs Viewed/week, per capita, Total TV Fringe M-Su, 4p-6p
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

24. Average Hours Viewed Adults 25-54 Av
Average Hours Viewed Adults Av. Hrs Viewed/week, per capita, Total TV News Hour M-Su, 6p-7p
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

25. Average Hours Viewed Adults 25-54 Av
Average Hours Viewed Adults Av. Hrs Viewed/week, per capita, Total TV Prime Time M-Su, 6p-11p
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

26. Average Hours Viewed Adults 25-54 Av
Average Hours Viewed Adults Av. Hrs Viewed/week, per capita, Total TV Prime Time M-Su, 7p-11p
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in

27. Average Hours Viewed Adults 25-54 Av
Average Hours Viewed Adults Av. Hrs Viewed/week, per capita, Total TV Late Night M-Su, 11p-2a
Source: BBM Canada - broadcast years French data is measured by Portable People Meter methodology. Total TV and English switched from set-top box measurement to PPM in