Setting up the New Stuff Planning & Implementing Library 2.0 David Lee King Topeka & Shawnee County Public Library Davidleeking.com.

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Presentation transcript:

Setting up the New Stuff Planning & Implementing Library 2.0 David Lee King Topeka & Shawnee County Public Library Davidleeking.com

Three Parts 1.Why, What, Who, How, and When 2.Content, Container, and Customer 3.Some Specifics

Part 1: Why, What, Who, How, and When

Why?

Why set up new services? meet changing customer needs stay culturally relevant Keep digital space up-to-date

What services to set up? Lots to choose from! think through goals what should the end result look like?

Who does the work? Patrons? Staff?

How to make it happen Admin and Management staff time do we have –the equipment –willing participants –can we make willing participants? –Skilled staff?

When to roll it out like, yesterday! seriously - some things don't take a lot of time –blogs, flickr, youtube, IM –5 minutes, tops depends on you

Part 2: Content, Container, Customer

Content Conversational tone Create often Reuse Content…

inviting participation Just Ask.

Container Just the Basics or Fancy-Schmancy?

Customers Contacts Comments Creators

contacts

comments answer them quickly default to “comments on” edit if needed

creators? decide about customer content –Actual content? –Comments only? who's in charge of content babysitting? –Doesn’t have to be the “webmaster” –Definitely not Admin!

Part 3: Some Specifics…

Blogs, flickr, MySpace, YouTube

blogs

decisions Mylibrary.blogspot.com or Mylibrary.org/blog

decisions reason for the blog –what's new at the library? –new books? –library news? who's in charge? who writes? Who answers comments?

tricks link to your stuff –catalog –events flickr for images –saves storage space on server –pic is in two places - re-using content –two places for comments Customer and staff training

staff needs a little training on posting writing for the web training Basic HTML – for flickr, etc

decisions Downloadable video? Channel Design reason for the videos –current what's up at the lib? –what's new/library update videos –videos of events –training –new books? –library news?

decisions YouTube-specific account stuff who's in charge? who creates videos? who watches comments? Staff or customer content? Everything in Blogs above…

tricks channels: link to other relevant channels! provide link back to library page Embed video on your website!

staff needs training! equipment

MySpace

decisions: MySpace name, age, sex Design/skin Reason for the page!!! Make use of multimedia?

tricks Musical artist account… Reuse content Customized additions Link to your content!

staff needs who's in charge of it? who will write for it? who will check it and comments? Time