Scout Project 4 th Partnership Meeting February 2-4 th 2015, Prag City-tour in Malmö 2014

SMALL CITY term definition A small town is one of population smaller town with town privileges or character of the city. The small town is often not as pronounced areas of industry, commerce and housing as a big city. Socio-economic segregation occurs often not to the same extent as in bigger cities. The small town is often a main street with shops and entertainment that runs through the city.

Scout Project 4 th Partnership Meeting February 2-4 th 2015, Prag SMALL CITIES small cities in Sweden thousand inhabitants Area: 3,5 resedents per km² public administration capital main region cities (20) district cities (290) – historical cities

Scout Project 4 th Partnership Meeting February 2-4 th 2015, Prag RUBRIK

Scout Project 4 th Partnership Meeting February 2-4 th 2015, Prag EVENTS DEFINITION It is a special arrangement as part of an internal or external marketing and usually a moment in a communication plan. The event will serve as the platform for transmitting values and ideas in order to influence the participants and improve their understanding of such a commodity values or a company's or organization's values and ambitions.

Scout Project 4 th Partnership Meeting February 2-4 th 2015, Prag EVENTS EXAMPLES Food Festival (Skanör) Christmas Markets (Ljusdal) Easter parade (Grythyttan) Children Centimeter Maraton (Kungsbacka) Racing week (Karlskoga) Horse Show (Falsterbo) Ice Skating (Visby) Ice Hotel (Joukkasjärvi) Lights in Allingsås Culture Night (Höganäs)

Scout Project 4 th Partnership Meeting February 2-4 th 2015, Prag Music Festival in Västervik First week in july, every year. 1 week 50 years 7000 visitors event provider municipality, retailers, resturang owners, destination management Budget 5 million kr

Scout Project 4 th Partnership Meeting February 2-4 th 2015, Prag Food Festival Skanör First week in june, every year.3 days 2 years 5000 visitors event provider municipality, retailers, resturang owners, region counties. Budget kr

Scout Project 4 th Partnership Meeting February 2-4 th 2015, Prag Lights Allingsås visitors October every year Since 1999 (16 yers) companies, property owners, destenations company Budget?

Scout Project 4 th Partnership Meeting February 2-4 th 2015, Prag Kristianstad Color tunnel