Suzanne Dabady CIS 1055.001 16 February 2010  Netflix was founded in 1997 Scotts Valley, California by Marc Randolph and Reed Hastings.  Started company.

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Presentation transcript:

Suzanne Dabady CIS February 2010

 Netflix was founded in 1997 Scotts Valley, California by Marc Randolph and Reed Hastings.  Started company after being hit with late fees.  Website launched in April 1998 with an online version pay per rental model. Suzanne Dabady CIS Know the facts!!!

 US $4 per rental plus US $ 2 in postage; late fees applied.  Netflix introduced the monthly subscription concept in September,  Since 1999, the company has built its reputation on the business model of flat – fee unlimited rentals without due dates and late fees. Suzanne Dabady CIS

Movies/DVDsBlue-ray discHandheld devices

 Amazon.com  Blockbuster Video  Hollywood Video Suzanne Dabady CIS

 Netflix warns loophole, Comcast-NBC merger could hurt open internet. 2/8/2010  “The company’s streaming online video service has merged as a threat to cable and satellite television providers.”  Netflix worries the merger by Comcast and NBC would make it easier for the cable industry to give its own publishing responsibility over that of competitors. Suzanne Dabady CIS

 Exceptional product- making the best product ever.  Strong market- in just nine years, online DVD rentals has grown to an estimated 12 million subscribers at the end of  Leadership- continuously improving the customer experience. Suzanne Dabady CIS

 Growth strategies- learn more at netflix.com  Leading the expansion of internet delivery; offering subscribers both mail delivery and improving internet delivery option.  Leverage online DVD rental leadership to grow both subscribers and net income. Suzanne Dabady CIS