Recruitment & Employment Confederation Auto-enrolment - The communication challenge Tom Hadley, Director of Policy & Professional Services October 24 th 2012

1.Some background

Background - who we are The professional body for the UK recruitment industry The REC and predecessor companies have represented the industry for 80 years 21 Sector Groups – Customised support and comms We have over 3,500 Corporate Members and over 5,000 members of the Institute of Recruitment Professionals (IRP)

Background - what we do Research Report on Jobs Jobs Outlook 7 Secrets of Successful Recruiters Salary & Benefits & Recruitment Market Trends Integrated Campaigns Implementing AWR Serious about Standards Thought leadership Employer Brand Talent Aquisition in Turbulent Times Lobbying Skills and youth Employment Vetting and Barring Red tape challenge Pensions reform

The changing world of work

Labour market change ONS

2. The communication challenge

1. Large and diverse membership 2. Time poor – Focus of members on the here and now 3. Communication overload 4. “AWR fatigue” 5. Do temps count? 6. It’s a long way off! 7. Getting to grips with the technical issues What are the challenges?

2. Our approach

1. Build on methodology of previous campaigns (public sector resourcing / AWR) 2. Using different channels 3. Sectoral approach 4. SRM (Sheer Repetition of Message!) 5. Being clear on priorities and timing 6. Joint-events and comms with other organisations 7. Honing in on the specific issues for our sector Our approach

Auto-enrolment: Key issues for our sector Staging process distorts competition Automatic enrolment is difficult to manage for atypical workers High levels of churn in the temporary worker sector Administrative burden for agencies

Building on previous methodology

Regional Workshops Webinars Model Contracts Factsheets Client Guidance Sector Specific implementation Frequently Asked Questions Additional resources available In-Company training, Client Seminars and AWR Consultancy. See website for description and prices:

Pensions – Developing a toolkit

1. Briefings and FAQs 2. Workshops 3. Webinars / video 4. Phasing schedules 5. Regular updates (including TPR tools and briefings) 6. Practical scenarios 7. Payroll working group Pathways to Pensions – What’s in it?

4. Conclusions

How can we monitor progress? Click through rates Legal helpline queries Feedback from events Member surveys TPR feedback Are we getting through?

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