1 Community Outreach Through Blogging

2 Overview What is a blog? A short history of blogs Uses by non-profits Educational uses How to get started

3 A Blog Is.. A webpage that includes –dated entries –images –links to other webpages –attractive formatting –a comments feature

4 Blog Entries Are … Directed towards external audiences Cover alerts, news clips and human interest stories Told in the personal voice

5 Blog Entries Are … Brief—usually one to three paragraphs Frequently updated

6 Let’s Look At A Few Annie Rebecca’s Pocket Stuart’s BlogAnnieRebecca’s PocketStuart’s Blog

7 Some Background ~1998 certain websites were identified as blogs (coined weblogs) July 1999 the first, free, build-your-own- weblog tool launched and hundreds of blogs hit the Net Blogger and others followed quickly

8 Blogging Goes Mainstream December 2002 Senate Majority Leader Trent Lott comments at Strom Thurmond’s 100 th birthday party Embedded journalists during Iraq War Howard Dean’s Blog for America

9 For Non-Profits Quickly summarize and point to other articles on the Web that are relevant to your audience. © , Nancy Schwartz & CompanyNancy Schwartz & Company

10 For Non-Profits Include audiences (or selected audiences) in conversation on critical topics. © , Nancy Schwartz & CompanyNancy Schwartz & Company

11 For Non-Profits Invite experts in your field or issue area to contribute as guest bloggers. © , Nancy Schwartz & CompanyNancy Schwartz & Company

12 For Non-Profits Get timely information out without tech staff or web designers. You can even do "real-time" reporting from a conference, field visit or legislative session. © , Nancy Schwartz & CompanyNancy Schwartz & Company

13 For Non-Profits Cross-promote and re-use all the content you create for your website, print magazines and e-newsletter. © , Nancy Schwartz & CompanyNancy Schwartz & Company

14 Let’s Look At A Few

15 Let’s Look at a Few

16 Let’s Look at a Few

17 Good Blogs

18 Good Blogs

19 Blogs in Education As an online learning journal where students reflect on their perceptions of the learning materials and on their own learning process.

20 Blogs in Education: UA

21 Blogs in Education: UA

22 Blogs in Education: UA

23 Blogs in Education: UA

24 Blogs in Education: UA

25 Blogs in Education: UA

26 Blogs in Education: UA

27 Blogs in Education: UA

28 Getting A Free Blog

29 Getting A Free Blog

30 Getting a Free Blog

31 Net 2 (Netsquared) mobilizing new levels of grassroots participation with social networking boosting public awareness of community issues through blogsblogs building dynamic new arenas for collaboration with wikis reaching young people with podcasts creating new networks to carry your message through RSS feeds sharing and enriching knowledge through social bookmarking

32 Movable Type An FYI: This was in my in-basket Tuesday morning.

33 Blogs Through For-Profit Providers Kintera

34 How to Find a Blog On a Particular Topic

35 How to Find a Blog On a Particular Topic

36 How to Subscribe to Blogs Blogs use RSS feeds –“Syndicate this site (XML)” News websites use RSS feeds too You need an “aggregator” that catches the webpages that are pushed to your aggregator by the RSS feed

37 How to Subscribe to Blogs

38 How to Subscribe to Blogs

39

40 How to Subscribe to Blogs Flash movie showing how to subscribe to RSS feeds using Mozilla Firefox’s Live Bookmarks

41 Aggregators

42 Aggregators

43 Questions, Comments & Discussion

44 How We Can Help You: Building Course & Faculty Websites Training and Support for Course Management Tools Assessment and Evaluation Instructional Design Instructional Blogging Podcasting Usability Testing for Websites Database/Programming Support Emerging Technologies Adapting Open Source Applications Graphic Design Services for Instructional Purposes Audio and Video Services for your classes Database and Programming Support Stuart Glogoff Sr. Consultant, Learning Technologies