Carolyn Burr, EdD, RN François-Xavier Bagnoud Center UMDNJ What is a SWOT Analysis and Why Should You Use One?

SWOT: Internal Strengths and Weaknesses Human resources Physical resources Financial resources Activities and processes Past experiences implementing new procedures

SWOT: External Opportunities and Threats Future trends in the field or the culture Economy Funding sources Demographics Attitudes and beliefs in the community Legislation Local, national, or international events

Strengths/Weaknesses Opportunities/Threats INTERNAL EXTERNAL Human resources—staff, volunteers, board members, target population Physical resources—location, building, equipment Financial resources—grants, funding agencies, other sources of income Activities and processes—programs the agency runs, systems it employs Past experiences with implementing new procedures Future trends in the field or the culture The economy—local, national, international Funding sources—foundations, donors, legislators Demographics—changes in age, race, gender, culture of those you serve Attitudes and beliefs in the community Legislation Local, national and international events

StrengthsWeaknesses OpportunitiesThreats

Action Plan Rapid HIV Testing in Addiction Facilities

Action Plan Deciding to offer rapid testing Developing the policy on rapid testing Making rapid HIV testing available in acute care settings Preparing to offer rapid testing

Action planning questions What action needs to be taken? Who is responsible? What is the timeframe or target date? How will the outcome be communicated? What evaluation is needed and what will be done?