By 2030, more than half the youth in the U.S. will be of a racial and/or ethnic minority.

“Minority-Majority” emerging

Public Opinion Polls are conducted by news organizations, politicians, candidates, interest groups

 the more “random” the better.. o everyone should have a chance of being selected.. o BUT, what happened with Literary Digest’s sample in 1936?  1,000 to 1,500 usually enough  What is “Stratified Sampling?” – divide pop into regions using Census; then randomly select subgroups to poll in proportion to national population  Samples are not perfect – there is a sampling error of about 4% in a typical poll

Gallup Poll

Differences between Men and Women

Group Factors ….. Religion

Urban v. Suburban v. Rural America Regional Factors that Affect Public Opinion & Political Ideology:

Region

Democratic Party - a net loss of six electoral votes in safe states, for a national total of 242 Republican Party - a net gain of seven electoral votes in safe states, for a national total of 181 Swing states a net loss of one, for a national total of ELECTORAL VOTES

What is the number one reason people in the United States don’t vote?

WHY IS VOTER TURNOUT SO LOW