La Publicité. un affichage = poster/billboard Large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside.

Slides:



Advertisements
Similar presentations
Public Service Ads What are they?. A public service announcement (PSA) or public service ad is a type of advertisement featured on television, radio,
Advertisements

OOH Media Portfolio Network: Mumbai. Market Covered Icon Ad Provides You Media Formats in Mumbai.
Top 20 outdoor advertisers, Jan-Dec 2011 Total Year Expenditure: £697.6m Source: NMR and Outdoor Media Centre.
 Goodheart-Willcox Co., Inc.Permission granted to reproduce for educational use only. Public Service Announcements.
G RADE 6: P LUGGING INTO P ROPAGANDA “E MOTION IS A POWERFUL PERSUADER.” Vocabulary Powerpoint.
Persuasion is all around you! Can you hear me now?
PSA public service announcement public service announcements are messages in the public interest disseminated by the media without charge, with the objective.
Public Service Announcements A PSA is an advertisement broadcast on radio or television, in the public interest. PSAs are intended to modify public attitudes.
4550 Consumer Processing: Models of Consumer Response Professor Campbell 1/27/05.
ETHICS IN ADVERTISING Marketing. FEAR-BASED ADVERTISING motivate target audiences to take action quickly. Shockvertising Plays on emotions fearful of.
Top 20 outdoor advertisers, Nov’ 2012 – Oct’ 2013 Total Year Expenditure: £970.1m Source: NMR and Outdoor Media Centre.
Political Socialization Public Opinion: opinions and attitudes shared by significant numbers of people on social and political issues. NOT individual opinions.
The Promotional Mix. 1. Advertising Print Media Online Advertising Broadcast Media Transit Media – found on public transportation Outdoor advertising.
Advertising © 2011 wheresjenny.com Advertising. © 2011 wheresjenny.com Vocabulary  Creativity: To produce something with unique idea  Awareness: To.
Data Type 2010 (Estimate) Population 4.4 million Literacy rate 100 % Per capita GDP US $ 4,400 Urban/rural population 53%/47% Cell phone penetration 2.8.
Getting Out The CD Coalition Message Angelo M. Valente, Media Chair Partnership for a Drug-Free New Jersey June 30, 2009.
Public service advertising
Temperance Societies Your next assignment will be modeled on the methods of the Temperance Movement. Temperance Societies were created to get the message.
Year 10 Business Studies : Bright Idea Presentation template.
Adding SubtractingMultiplyingDividingMiscellaneous.
广 西 高 校 教 育 技 术 应 用 课 程 桂 林 工 学 院 旅 游 学 院 邮编 Chapter 10 The Strategy of Tourist Destination Marketing Chapter 10 The Strategy of Tourist Destination.
To promote the release of Ke$ha’s album, golden glitter was spraychalked onto sidewalks in Los Angeles and New York City. The sparkly stencils got a lot.
WHAT DOES PROPAGANDA HAVE TO DO WITH THE CHOICES I MAKE?
NOTES Chapter 3 – Communication, Conflict, and Conflict Resolution.
The Florida Law Related Education Association, Inc. © 2015 Benchmarks SS.7.C.2.11 Analyze media and political communications (bias, symbolism, propaganda).
Political Ideology. Political Socialization “the process by which individuals gain their political attitudes and opinions” OPINION FORMATION Family and.
BEERka. Delivering to Beer! Media strategy (category “M- 4”)
Day One Objectives  Support an argument with statistics, quotations and examples in well developed paragraph  Identify persuasive techniques by completing.
Education for intercultural citizenship in the Euro- Mediterranean region Alexandria Annual Education Convention.
 Marketing Co-op. The idea that a business should strive to satisfy customers’ needs and wants while generating a profit for a firm. All the marketing.
A public service announcement (PSA) or public service ad, are messages in the public interest disseminated by the media without charge, with the objective.
Creating a public service announcement Raising awareness for a cause.
Tv how socially responsible in student life By Rakshi Husnain.
Trade Fairs in Marketing Mix Germany
PSA for Haiti A public service announcement (PSA) …is an advertisement broadcast on radio or television, for the public interest. --- intended to modify.
Creating a public service announcement
MedNet.
Purpose of social action and community media
Creating a public service announcement
Propaganda & Public Opinion
Facts about advertising
Establishing an Adult Literacy Program
Types of Ads Advantages Disadvantages Newspapers Magazines Radio TV
What exactly does it mean?
Communication Evaluation
PSA.
Propaganda.
Create Your Own Reform Movement with a Public Service Announcement (P
Public Service Announcement
Establishing an Adult Literacy Program
What is a PSA?.
The Role of the Media on Campaigns
GENETICS PROJECT.
“No Taxation without Representation”
% Agree or Strongly Agree
Communication Evaluation
CHAPTER 1 LESSON 2 WHAT AFFECTS YOUR HEALTH?.
PUBLIC SERVICE ANNOUNCMENTS (PSA)
Communication Evaluation
Advertising & Media Effects 02/21/2011
Unit 3: Notes #22 PROPAGANDA
Adding with 9’s.
Adding with 10’s.
Public Service Announcements PSA
PSA.
Adding ____ + 10.
ADVERTISING CAMPAIGNS
As Non-commercial speech
Topic #5:Monitoring Government
Communication Evaluation
Presentation transcript:

La Publicité

un affichage = poster/billboard Large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads.

un affichage

la propogande (political) ideas or statements that are often false or exaggerated and that are spread in order to help a cause, a political leader or a government.

la propogande (political)

un spot = TV ad

un publicité d’intérêt public Public service announcement disseminated by the media without charge, with the objective of raising awareness, changing public attitudes and behavior towards a social issue.

un publicité d’intérêt public