FIDIC 2005 YOUNG PROFESSIONALS MANAGEMENT TRAINING PROGRAM SEPTEMBER BEIJING, CHINA

 Introduction  Globalisation  Branding  Human Future  Conclusion CONTENT

 Two teams of engineers from 17 countries THE FIRST STEP.....

 Work performed in a Virtual Forum  Program included 4 Case Studies  Program Objectives  Discuss Management Skills  Engage Young Professionals in FIDIC  Support future networking THE PATH OF TRAVEL

GLOBALISATION

  Globalisation makes the world seem a smaller place   Globalisation integrates international trade, investment and laws   Clients have access to companies and services worldwide   Companies can find clients all over the world CONSULTING ENGINEERING COMPANIES CAN NOT IGNORE GLOBALISATION

 HIT&RUN Work by yourself on a project basis  NETWORKING Build-up alliances with other companies  MULTINATIONAL Extend business to different countries HOW CAN COMPANIES FACE GLOBALISATION?

Cultural Differences Maintain Ethics Knowledge sharing Flexible organisation Worldwide competition New communication channels GLOBAL COMPANY CONSULTING ENGINEERING COMPANIES MUST CHANGE

GLOBALISATION MUST BE SUSTAINABLE SUSTAINABILITY GLOBALISATION PROJECT: Ethical globalisation requires sustainability awareness COMPANIES: maintain a sustainable balance between foreign and local production and resources FIDIC/MAs: work together with consulting companies for a sustainable industry

GLOBALISATION BRANDINGHUMAN FUTURE

BRANDING

 Branding is a long term promise  Branding adds value  Brands need to be sustained  Lovemarks are the future BRANDING ENGINEERING

 Single company identity  Smart Solutions and product  Engineers with an attitude BRANDING IS A LONG TERM PROMISE

Company   Easier access to global market   Added value justifies fees BRANDING ADDS VALUE Client  Recognises company  Client expectations are met  Willingness-to-pay Employees  Attracting future engineers  Employee loyalty

BRANDS NEED TO BE SUSTAINED   Company liability   Providing sustainable ethical solutions   Clear communication to employees, clients and public   Continued support from dynamic company strategy   Employee performance during client contact

LOVEMARKS ARE THE FUTURE  Brands are a necessity  Brands will be replaceable  Lovemarks are the ultimate branding  “Loyalty beyond reason”

HUMAN FUTURE

 Skills of the Future Employee  Bridging the Gaps  The Pull Factor – Attracting the New  Get Flexible! HUMAN FUTURE OF THE CONSULTING ENGINEER

SKILLS OF THE FUTURE EMPLOYEE DEMANDDEVELOP Balance of disciplines Flexibility Communication Innovation FUTURE EMPLOYEE

  Internal Mentorship and Internal Training   Mixing it up: Experience, age, gender and culture   Accepting the young abroad   Exchanging employees   True knowledge management BRIDGING THE GAP

THE PULL FACTOR – ATTRACTING THE NEW  Promote the international work aspect  Promote the work/life balance  FIDIC and Member Association Ambassadors

Move from the traditional organisation to the flexible organisation:  Multiple roles: brokers, specialists and connectors  Drawing from an expertise pool  Permanent staff and freelancers  Recognition of skills: communication, technical, personalities. GET FLEXIBLE!

GLOBALISATION BRANDINGHUMAN FUTURE ORGANISATION IMPLEMENTATION

  Rapid response to change in current or future markets   Evolve a brand to a lovemark while responding to client needs   Sustain the engineering profession by developing future leaders THE LAST STEP

  Further development of a global network   Brand and promote FIDIC   Assist the engineering industry brand and promote itself   Continue providing learning programs to mentor young engineers RECOMMENDATIONS TO FIDIC

We thank FIDIC for the opportunity to participate in the 2005 YPMTP Thomas Cheangn – Singapore Kew Yuan Chun – Singapore Aitor Ezquerra – Spain Salim Fardous – Saudi Arabia Sri Harianti – Indonesia Morten Johansen – Denmark Roberta Lindbeck - Australia Soren Berg Lorenzen – Denmark Annette Sweeney – New Zealand Carole Welton Kaagaard - Denmark Andrei Baicu - Romania Frans Bouterse – The Netherlands Michela Diracca – Italy Birgit Farstad Larsen – Norway Mauno Napari - Finland Amy Oerlemans – T he Nethelands Juan Jose Risoul - Mexico Greg Saretzky – Canada Richard Stump – USA Joonas Vaabel – Estonia