GLOBAL AND REGIONAL PERSPECTIVES: SOCIAL MEDIA Ronica Clark, Matt Fitzsimmons, DeAndre Fuller Pers 2730 Wing Lee.

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Presentation transcript:

GLOBAL AND REGIONAL PERSPECTIVES: SOCIAL MEDIA Ronica Clark, Matt Fitzsimmons, DeAndre Fuller Pers 2730 Wing Lee

SOCIAL MEDIA : RONICA CLARK  It is the social interaction among people in which they create, share or exchange information, ideas, and pictures/videos in virtual communities and networks.  The most common are Twitter, Facebook and Instagram

FACEBOOK: RONICA CLARK  Studies show that Facebook accounted for percent of all social media site visits in September  50.2% of California’s internet population are Facebook users, and 54.2% of Georgia’s internet population are Facebook users.

FACEBOOK COMPARISON: RONICA CLARK  56% of UK consumers use Facebook.  In the UK, there’s an estimated 479 minutes per month being used on Facebook by each user.  In the US, the average daily time spent on Facebook is 21 minutes, which is 651 minutes per month.  US figures showed that one out of three people in the US were visiting Facebook every day.

TWITTER: MATT FITZSIMMONS  6 of the top ten fastest growing cities are from the US, with New York City leading the way.  Twitter is the new hottest social media trend with Facebook, Instagram, MySpace, Linkedin, and Google+ trailing.

TWITTER COMPARISON: MATT FITZSIMMONS  Per Capita the UK ranks 4th in the world to the US 5th  However 62% of the people in the US have and use Twitter compared to only 8% in the UK.  The UK is second highest in social media use per capita with a whopping 57%.

WHAT IT MEANS: US VS. UK MATT FITZSIMMONS  The UK elder generation has taken to social media use much more than that of the US.  The use of social media however is very similar, and with advertising and information, looks to be here to stay with both countries.  The true effects of the social media are global.

INSTAGRAM FACTS DEANDRE FULLER  Instagram launched in October of  It was acquired by Facebook in  Over 50% of the Instagram population is located outside of the United States.  It’s most commonly used of adults aging

INSTAGRAM COMPARISON: DEANDRE FULLER  Nearly 3.5 million people in the US accessed Instagram at least once per month in  Around 340,000 Instagram users are from the UK.  53.5% Instagram users are in the United States.  4.0% Instagram users are in the United Kingdom.

CONCLUSION  With all the variety of social media, there is no end in sight to the social media craze.  Expanding the depth of social media has its pitfalls, but ultimately brings communication to a higher level around the globe.  Social Media is here to stay and grow and can help society.

REFERENCES  media_httpbloghubspot_xcjhJ.jpg media_httpbloghubspot_xcjhJ.jpg    social_media_sites_f_1.php social_media_sites_f_1.php  statista-dossier/ statista-dossier/  facebook-and-twitter-to-instagram-and-pinterest-infographic/ facebook-and-twitter-to-instagram-and-pinterest-infographic/