Copyright 2014 Intel® Corporation. All rights reserved. The Next Generation Digital Hotel Using Intel-based solutions to deliver engaging, high value guest experiences…from booking to checkout February 2014

The New Digitally Savvy Traveler 2 The new digitally-savvy traveler makes more trips, plans them on the spur of the moment and ends up spending nearly a third more.

The Next-Generation Digital Hotel 3 Deploying the right technology to achieve the highest occupancy rates, maintain the best cost-structures and deliver the guest experiences that result in loyalty and word of mouth.

Connected, Intelligent Solutions 4 Succeeding in a hospitality market that’s more competitive, more global and—most of all—more digital has hoteliers of all kinds paying renewed attention to technology.

Addressing Top Challenges in Hotels 5  Enhancing the Guest Experience – Up-to-date amenities and services to attract more of today’s digitally-savvy travelers  Increasing RevPAR– Driving the customer loyalty and repeat business to increase Revenue Per Available Room  Lowering Costs/Enhancing Efficiencies– addressing the high fixed costs, especially energy and housekeeping

6 POS: Integrated and Mobile A New Generation of Mobile POS Solutions POS capabilities can be implemented on tablets, smartphones and other mobile devices, integrate with systems for accounting, inventory management, pricing, purchasing and more.  Streamlining guest check-in  Managing guest loyalty information  Tracking inventory and pricing Maximizing Performance At a Key Guest Touchpoint

7 Digital Signage  Replacing posters and static signs  Easy to update content – meet changing business requirements  Implement anywhere on the property: check- in, concierge, gym, conference center Attracting customer attention Cloud-based content management via the Intel® Retail Client Manager (RCM) makes it easy to distribute content and messaging—including paid advertising—getting the right information in front of the right people at the right time..

8 Security & Surveillance  Image quality is much higher  View security footage on any device  Integration with other systems  Video analytics Digital technology has transformed video surveillance Because the footage is now digital, it can be viewed on any device that is linked to the network. You can see the security footage on any PC, laptop, tablet, smartphone, etc.

9 New Networked-attached Storage More customer facing systems increase data storage needs A new generation of Network Attached Storage Devices:  Shared over a network  Scale capacity easily  Designed for non-technical users This makes it easier and more cost-effective to provide access to a central database to a wide range of associates, partners, vendors, etc.—making it attractive for hotels.

Managing Content at Every Touchpoint 10  You need to get the right content at each touchpoint and manage it over time  Intel® Retail Client Manager: A solution for determining what content should appear, when and for how long POS, Mobile POS, Kiosks, etc. — these are all « touchpoints »

Gathering Anonymous Customer Analytics 11  Optical sensors (i.e., a webcam)  Analytics software — Intel® AIM Suite: gathering data on customer demographics gender and age data Gather information for planning and marketing:

Remote Management 12  Digital touchpoints can be managed remotely  Intel® AMT can fix a wide range of issues even when the operating system is down  KVM redirection—control signs remotely  Proof-of-play

Why an Intel-based Solution? 13  Selection  User Experience  Total Cost of Ownership  Enhanced Capabilities

How We Work With You 14  Identifying the role that new digital technologies can play in your property (e.g., increasing revenues, improving efficiency, preventing losses, etc.)  Tailoring the hardware, software and services to meet your specific needs  Creating a plan for implementation, integration management /maintenance, and analytics

Thank You.