Agenda Introduction Market Technologies, Standards & Big Players Services What we have done Conclusion.

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Presentation transcript:

Agenda Introduction Market Technologies, Standards & Big Players Services What we have done Conclusion

Introduction

Concepts Set-Top Box Interactive TV Web TV VoD T commerce T Learning PVR

Convergence of Internet and TV Accessing web, , and more through the TV Internet on TV Interactive with your favorite shows Combines power of the Internet with TV Interactive with your favorite shows Combines power of the Internet with TV Interactive TV Pause, Rewind, and Fast Forward TV Record programs to watch later Pause, Rewind, and Fast Forward TV Record programs to watch later Personal TV

TV versus PC Emphasis on entertainment > information Better visual experience More trusted and secure medium More controlled medium Less content capability For consumer cheaper,quicker and easier More family involvement 99% of homes have TV (30% DTV), 34% PCs

Types Of Service Offering Increasing Interactivity Traditional TV Digital Text Electronic Guide Enhanced Content Enhanced TV Interactive TV Web content, games , messaging Transactions, integrated interactivity

Customized GUI

Market

PC vs. Internet Appliances Source: Xilinx

Set Top Box Market Projection (millions) Low end STBs High end STBs Source: 2001 Paul Kagan Associates, Inc

IAs Unit Shipment

Total IA Unit Shipment

Technologies, Standards & Big Players

Standards MHP GEM ATVEF

Platform Partner

Services

Multiple screen support Instant replays on demand Player & game statistics Customize camera angles Shopping Applications Order with the click of the remote E-wallet and shopping cart facilities offer secure peace of mind Network operators can offer a new, low cost outlet for the retailers Incremental revenues from a truly unique shopping experience Entertainment

Interactive news

What We have done

Set top box

Motivations More than 80 percent of use cases are Internet Browsing & Multimedia Applications Hardware Platforms Embedded Linux Technology I TV Standards & Task forces Great Market for developing countries

Applications

More Applications

Features Multimedia Player –MPEG4, DVD, MP3, VCD, MPEG2, … –Easily supports new formats Internet Browser –Flash –JVM –Multi Language Voice & Video Transfer –H:323 –H:262 & Chat

Goals Simple GUI, Loginless, Zooming, Portable, Easy Setup, … Compatible with ASP model Security & Virus protection Graphical Contents Pushing Contents Make IA consumer device not a professional box Network Bandwidth Cost Security Manageability Applications

Architecture ParsIA Multimedia Network Driver Remote Controller Driver MPEG Decoder Driver SmartCard Videocam CoolDisk Driver ParsIA Kernel Windowing System GUI Applications & ServicesMozilla Browsers

Conclusion

Lets make it happen

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