Linda K. McCarthy, Executive Director Missoula Downtown Association Missoula, Montana

 A comprehensive planning tool to provide framework for your downtown or city center.

 Provide reasonable certainty and predictability for potential investors  Provide direction for positive change  Indicate how much and what type of development is appropriate  Guide day-to-day decision making  Suggest the impact of change over time  Provide visual definite of your downtown  Reduce blight and outlines historic character and preservation  Define obligation of stakeholders

 Future-oriented  Focused on physical development  Geographically inclusive  Designated or permitted land uses  Development of public facilities  Analysis of transportation and circulation patterns

 Survey and analysis of current baseline data  Projections of future growth and change  Development of goals for future growth  Establishment of planning policies based upon goals

 In Missoula:  Downtown Streets Plan  Riverfront Triangle Plan  West Broadway Corridor Plan  Arts & Culture Plan  Northside/Westside Neighborhood Plan  Southside Neighborhood Plan  Champion Mill Site Plan

 Amenities & Streetscapes  Arts & Culture (Entertainment)  Business  Development  Downtown Parks & Open Spaces  Historic Preservation  Parking  Bike/Ped (Trails)  Public Markets & Gathering Spaces  Residential  Safety/Cleanliness  Tourism  Transportation  Urban Design  Vehicles  Wayfinding/Signage

 Define the vision  Direct appropriate growth  Plan for future development  Draw public and private investment to downtown  Draw community interest and ownership  Improve efficiency and effectiveness of downtown organizations  Maintain and improve character and experience  Improve marketing position  Enhance quality of life for all

 Identify Stakeholders & Opinion Leaders  Define Elements of Your Plan  Land Uses Retail Residential Office Arts & Entertainment Governmental Educational Medical & Institutional  Riverfront Development  Historic Preservation  Parking  Parks, Trails & Recreation  Public Spaces, Markets

 Urban Design & Streetscapes Sidewalks Street Furnishings & Landscaping Street Lighting Signage & Wayfinding  Infrastructure Pedestrian Circulation Vehicular Circulation Technology Utilities  Design Guidelines  Market Analysis  Redevelopment Opportunities  Business Recruitment & Retention  Tourism Development  Implementation Strategies, Costs & Timelines

 In Missoula  Funds for Planning = $450,000  Fundraising = 96 contributors  Lead Organization = Downtown BID  Development of Steering Committee & Technical Advisory Committee  RFQ Process = 34 Firms  RFP = 17 of 34 invited  Interviews = 6 Firms  Successful Team = Crandall Arambula of Portland, Oregon + 4 Secondary Firms  12 months = Successful Firm Selection

 In Missoula  12 Months  Four Public Workshops  35 Public Presentations  85 Stakeholder Meetings  1,200 Individual Attendees

 Complete streets, sidewalks and bikeways  Safe places  Services and destinations within ¼ mile  Trails and connectedness  Access to parks, recreation sites & green spaces  Vital mixed-use city centers  Well-designed density  Appropriate mix of housing that is affordable  Opportunities to reduce vehicle miles traveled  Access to mass transit  Green buildings and design

 Base Map & Written Overview of Existing Conditions  Overview of Opportunities & Constraints  Potential Land Use & Circulation Options  Draft Build-Out  Community Balloting  Summary of Preferences

 Strategies for Development  Transportation System  Parking Development & Management  Retail Recruitment & Retention  Housing Development  Employment Development and Retention  Implementation Methodology  Regulatory Needs & Implementation  Approval

 Downtown Organizations  Missoula Downtown Association  Downtown BID  Missoula Parking Commission  Missoula Redevelopment Agency  Economic Development Organizations  Planning Board  City Council  County Commission  Other Organizations  Housing  Tourism  Transportation

 Mission Pillar for MDA with VP  MP Implementation Team  All Stakeholders Responsible  Each component taken up by different organizations  Strategic Advocacy  Front and center at all times  Annual Reports to Council & Others

 A good, solid understanding of where the future of Downtown Missoula is headed.  A guiding tool for decision-making that helps our organization understand what we will and will not take up.  More investor and developer inquiries than ever before.  A better understanding of roles and responsibilities for many entities and a road map to get there.  Predictability & community awareness.

Linda K. McCarthy Missoula Downtown Association