Working in Sustainable Tourism

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Presentation transcript:

Working in Sustainable Tourism Brock College Careers 31/01/06 Brock College Careers 31/01/06

Social/Economic/Environmental & Visitor needs Sustainable Tourism The triple bottom line + one – a balance between: Social/Economic/Environmental & Visitor needs Brock College Careers 31/01/06

The VICE Model Brock College Careers 31/01/06 Visitor Environment Industry Community The VICE Model Brock College Careers 31/01/06

The VICE approach Welcomes, involves and satisfies Visitors Achieves a high quality and profitable Industry Engages and benefits host Communities Protects, reflects and enhances the local Environment The Key principles guiding the engagement of all partners and tourism stakeholder groups Brock College Careers 31/01/06

Brock College Careers 31/01/06 Destination Tourism Manager Tourism Officer (Visitor & Community) Team Administrator Tourism Marketing & PR Assistant Tourism Officer (Industry & Environment) Community Tourism Groups NFTA LA21 Group Lyndhurst VIC Ringwood VIC Lymington VIC thenewforest.co.uk Brock College Careers 31/01/06

Stakeholder Engagement NFDC Visitor Stewardship Programme NF Tourism Association Community Tourism Groups LA21/Enviro Group Research VIC’s ICT Quality Training Marketing Planning Transport Brock College Careers 31/01/06

Brock College Careers 31/01/06 Integrated Destination ICT Management System Travel Channels Englandnet visitbritain.com DNF.com New Media thenewforest.co.uk and visitnewforest.com VICs NFTA CTGs LA21 OFTII Brock College Careers 31/01/06

Dorset New Forest Tourism Partnership WIDER PARTNERSHIP Dorset New Forest Tourism Partnership Sub Regional partnership based on visiting patterns, using economies of scale to coordinate and promote sustainable tourism development and provide local destination links to the SE & SW regional development agencies. Membership includes: Local Authorities Destination Trade Org Reps Business Development Agencies Universities / Colleges Other sub regional agencies Regional Agencies Brock College Careers 31/01/06

The best job in the world Tourism The best job in the world Brock College Careers 31/01/06