British Council TNE Services

British Council is the UK's international organisation for educational opportunities and cultural relations, creating international opportunities for the people of the UK and other countries has a global network of 191 offices in over 100 countries specialist education teams in all regions of the world has worked with HEIs in the UK and overseas, supporting their international work for over 70 years reaches over 10,000 education policy makers and institutions across the world every year, plus 250 million students and alumni.

What we know about UK TNE provision Since academic year , it has been mandatory for UK institutions to report to HESA data on students studying the whole of their UK qualification outside of the UK. Data on the following four fields are collected: institution country of activity level of provision type of activity We now have 3 year’s worth of data with which some indication of trends can be gained, although any such analysis must be regarded with a little caution as institutions appear to have taken some time to adjust to reporting this activity outside of the UK.

Top level summary the number of students studying their entire UK qualification outside of the UK has increased 23% in the last year from 408,685 in to 503,795 in UK qualifications are now delivered in over 200 countries and territories outside of the UK There are now more than 70 countries where at least as many students study a UK HE qualification in that country compared to the number of students travelling to the UK for their education There are 14 countries where the difference between students studying a UK qualification in country and those studying in the UK is greater than 5,000. Source: British Council analysis of HESA data

Study in UK vs TNE Source: British Council analysis of HESA data

Countries with more than 10,000 UK TNE students Source: British Council analysis of HESA data

British Council Transnational education (TNE) services  We have a track record and expertise in Transnational Education, first establishing a TNE Advisory Team in 2001  TNE Services were developed and piloted in consultation with the HE sector through the Education UK Partnership  These are now a core service within British Council’s Services for International Education Marketing (SIEM)  Their aim is to help institutions build and develop effective TNE programmes  Services are supported by specialist TNE Managers in-country

The British Council provides a range of services to help UK and international institutions build partnerships and recruit international students for UK TNE programmes delivered overseas. The services for UK institutions are designed to help you plan which markets present the best opportunities for your courses and fall into 4 broad areas: Marketing Market Intelligence Brokering Support to local partners British Council Transnational education (TNE) services

Aim of British Council TNE services Designed to help you plan which markets present the best opportunities for your courses To offer TNE-focused market intelligence to identify key partners in-country that meet your needs to establish a clear route map through the local legal and regulatory QA frameworks to meet students and parents interested in UK TNE programmes at seminars and exhibitions to promote your courses directly to students through targeted web, print and marketing, and to gain local contacts, updates and support

British Council TNE Services include:  Country specific TNE Market Intelligence reports  Bespoke market intelligence  Support to find suitable partners  TNE zones at Exhibitions  Listing and profiling on the Education UK website and publications  Regular market updates  Bespoke consultancy and advice  Support for local partners

British Council TNE services Cover 37 countries (April 2012): BahrainBangladeshBrazilCanada CyprusEgyptFranceGermany GhanaGreeceHong KongIndia IndonesiaJapanJordan (Iraq) Kazakhstan KoreaKSA (Saudi)KuwaitMalaysia MexicoNigeriaOmanPakistan PolandQatarRussiaSingapore SpainSri LankaTaiwanThailand TurkeyUAEUSAVietnam

Accessing TNE Services and Support  TNE Services are part of British Council Services for International Education Marketing (SIEM)  They are available only to UK institutions (and their in-country partners)  Services are accessed through: –BC Account Managers based in the UK (each institution has a named AM) –SIEM teams based in overseas regions and countries University International Offices will have these contacts or

TNE services are part of the wider portfolio supporting HEIs: expertise and support for building international partnerships establishing and initiating major partnership programmes for the UK (UKIERI, UK-China, BRIDGE, UK-US, UK-Pakistan, etc) access for the UK sector to overseas ministries and HE policy makers through missions, inward visits and policy dialogues around the globe, including the Going Global conference wider market intelligence on global and country education markets Services for International Education Marketing (SIEM) to support UK institutions (incl Exhibitions, direct marketing, consultancy) promoting UK study opportunities to international students through the Education UK brand and Education UK web site promoting and supporting UK student outward mobility (through Erasmus, Language Assistants, IASTE and other programmes)