Los Angeles Newspaper Group Interactive, LA.com and Media News Group Interactive Your Most Comprehensive Online Buy.

Slides:



Advertisements
Similar presentations
Photo.net - Custom Programs
Advertisements

THE INTERNET 101THE BUYING FUNNELCOMMON CONCERNS ONE SOURCE. VenturaCountyStar.com VenturaCountyStar.com an Outline The Internet 101 A Crash Course Demographics.
Click2Houston.com Capabilities. Sales Opportunities.
Your Online Review Guide to Science Resources for All Age Groups SB&F helps you make informed purchasing decisions so you can be sure that the money you.
Welcome to Use arrows to navigate. Esc to end.. For the past 23 years, Anthony Curtis’ Las Vegas Advisor newsletter and Web site,
Welcome to Use arrows to navigate. Esc to end.. For the past 23 years, Anthony Curtis’ Las Vegas Advisor newsletter and Web site,
SEO & SMO Working Plan Copyright © Orion Computech | | - | Skype: - vishal.orion.
Marketing Communications Services Hayward, WI.
E-Active Marketing Chapter 9. Chapter Overview Internet has changed U.S. culture Global customers, competition E-active marketing  e-Commerce + Interactive.
Local Content Matters Online Advertiser’s Online Choices 100,000,000 Web sites 25,000,000,000 Pages on which to advertise.1% Average click-through.
Shop smart. Save money. OnTarget Marketing enables advertisers to use various print and digital options to reach consumer minded audiences throughout.
Interactive Brand Communication Class 10 Media Planning/Buying Issues.
Wyoming Broadcasting. Wyoming Broadcasters Current Radio/TV data Broadcasting and the internet (new media) Broadcasting vs. Satellite Radio Broadcasting.
Advertising Media Pack  Moneywise launched in 1991 and is the UK’s leading personal finance magazine.  Moneywise was acquired.
Promoting Your Website. Introduction “If you build it, they will come”
“Paint the Town Red”. Agenda Provide an overview of Keller Williams priorities Review local and national marketing data and discuss current real estate.
LA.com Exclusive Guides Sponsorships. Los Angeles Newspaper Group 8 newspaper web sites in Southern California Impactousa.com 12 Million + Page Views/month.
Expanding your Brand A proposal for Channel Sponsorship on JourneyMart.com - India’s premier travel resource on the net.
REALTOR.com ® /Internet Facts & Figures The Power to Sell Your Home.
Marketing with Radio & Digital in 2014 Cumulus Media Salt Lake City reaches nearly two million website visitors every month with innovative, exclusive.
Make Your Online Advertising More Effective A Case For Using Local Newspaper Web sites.
Screencap – Hong Kong AAStocks (Traditional Chinese)– Homepage – Rectangle.
Yahoo! Proprietary. Not for re-distribution. 0  Trip Planner is a tool to help consumers envision, research, plan, and share their travel experience 
Marketing with YouTube Why is YouTube Important? 3,000,000,000 + Views a Day That’s double the prime-time audience of all 3 major TV networks combined.
Plugging In Connecting with your Membership On Line T HE A MERICAN L EGION.
Extending your reach !. Extending your reach… Delivering your message to millions of online users Online traffic Our online services deliver your message.
Marketing Update for So what did the investment of $496,000 get us? Digital banner ad impressions: 20,094,479 Video/Commercial Impressions: 3,500,000.
Taking care of business
Sharon Stevens REALTOR.com® Marketing System Reaching more potential buyers for your home RE/MAX 100 Realty
+ Content Rich Websites Katie Tomaino. + What is a Content-Rich Website? “Organizes the online personality of your organization to delight, entertain,
Social Media at LISC June LISC Social Media What is it? New ways to distribute our news and stories that engages, interacts and shares. Why do it?
Quotation for Online Marketing and Advertising for the Publicity of YPTP & YWETS of the Labour Department 2010/11.
Empowered with editorial content from media partners, News Channel 11 and the Bristol Herald Courier, TriCities.com delivers accurate local.
FaceBook and Your Business Women in Technology in Nigeria Presented by Mrs M.O Alade Women in Technology in Nigeria
Presenting: Launch Pad An interactive, content rich platform driving attention to your Product Launch.
Presented to: Presented by: Janet Forrai March 1, 2004 The combined power of the most successful television station in Cleveland… & the opportunity to.
Introduction Presented By: Natasha Hammack. Network Overview Randall Publishing Co. has developed an online truck driver recruiting network in association.
Social Media is: ? Social Media: are media designed to be disseminated through social interaction, created using highly accessible and scalable publishing.
Search advertising on Agency Logo Here Presentation to [Client Name] [Agency Name] [Month Date, Year] 1.
Halloween Guide Fall 2011 Digital Sales Package September 26 x 6 weeks.
ICQ in numbers What’s new on ICQ 7? Advertising opportunities on ICQ 7 Agenda.
JustLuxé 2009 Advertising Opportunities JustLuxé.com is a luxury portal that provides an all encompassing guide to the affluent lifestyle. Our editorial.
Stephanie Crawford, e-PRO, Realtor Internet Facts and Figures.
Canadian Advertising in Action, 6th ed. Keith J. Tuckwell ©2003 Pearson Education Canada Inc Elements of the Internet World Wide Web World.
The Ultimate Las Vegas Connection ® Advertising Opportunity LVHotline LLC Cameron St. #6 Las Vegas NV, Office / HTLINE1.
Display Advertising Windows Live Presentation to [Client Name] [Month Date, Year]
LA.COM Online Advertising Solutions
Presented to: Presented by: Janet Forrai March 1, 2004 The combined power of the most successful television station in Cleveland… & the opportunity to.
TalkisCheep.com 2011 Media Kit Prepared by Africa Hannibal, Founder & CEO “The First Location Based Coupon & Loyalty Reward Social Network ”
"Adding Style To Your Life" L.A. Splash Magazine and Splash Magazines Worldwide Online Advertising Rate Card 2006.
Tempe.com And More … RanchoMirage.com OVERVIEW. The CitiesPlanet Network of 57 cities represents a total population of more than 4.2 million people across.
Over 2.7 Million Users Per Month Over 16.8 Million Page Views Per Month.
Power of Video Online How video is changing the way we find prospects and convert sales online.
How Much is Enough? International Symposium on Online Journalism April 8, 2005.
Marketing the Tourism with a Unique Travel Platform made for Tourism Operators 12 years building technology for tourism suppliers knowledge engineering.
Public Relations & Social Media
1 KentuckyConnect.com Visitor Statistics The Real Internet Action Is Local headline from The New York Times, Sept. 14, 1998.
1 Interactive Advertising, Sales and Marketing Network Australia’s #1 Travel Site.
Advertising Opportunities on Drive further awareness of your media to over 8,000 marketers and agency planners.
TMCOnlinePrintMobile Daily Deals Audience Targeting VideoSEO Social Media A Total Marketing Solution to Grow Your Business Cost Effectively! Faribault.com.
WHAT’S LOCAL LONDON ONLINE? A network of local newspaper websites covering London and the home counties.
Brief Intro to Promotion & Promotional Mix Objectives Explain the role of promotion in business and marketing Identify the various types of promotion.
Summer Sailing in Australia The Rolex Sydney to Hobart is just one event of a large number of sailing events this summer. Audi Etchells Worlds, Savills.
Public Relations & Social Media. Public Relations What is.
ACO501 – Accommodation Sales & Marketing
INTRODUCTION CNA Recap:
Broker Premium Package
Training Deck – Native Advertising
Presenting: Launch Pad
“Everyday News For Everyday People”
Presentation transcript:

Los Angeles Newspaper Group Interactive, LA.com and Media News Group Interactive Your Most Comprehensive Online Buy

Online Reach… –Los Angeles Newspaper Group 8 newspaper web sites in Southern California 10 Million + Page Views/month 1.5 Million+ Unique Visitors/Month –LA.com A city site with an edge! 1.8 Million + Page Views/Month 320,000+ Unique Visitors/Month –Media News Group Interactive A network of over 50 different Newspaper web sites 70 Million Page Views/Month 10 Million Unique Visitors/Month »Southern California »Northern California »Denver »Salt Lake »North East Region

DailyNews.com is one of 8 different newspaper websites in Los Angeles.

Who We Are An opinionated, trustworthy and filtered guide complete with insider tips, neighborhood guides, no- brainer itineraries, the LA.COMfidential blog, as well as interactive tools and planners for both locals and visitors LA.com is backed by Gannett Media (USA Today), MediaNews Group (Los Angeles Daily News and Denver Post) and Stephens Media of Las Vegas. The Audience LA.com draws an active and influential audience comprised of singles, young professionals and young parents. 60% female; 40% male 70% are years old College-educated Average household income of $60,000+ Site Traffic Currently 320,000 monthly users 1.8 million page views per month 30,000 LA.com Scoop newsletter subscribers LA.com editorial covers the following channels & more Nightlife Attractions Dining Hotels & Travel Shopping Events Holiday Gift Guide Opportunities 120x600 unit ads—50,000 impressions for one month 728x90 unit ads—50,000 impressions for one month Logo integration into Guide Title Image Existing Shopping Guides Back to School Fashionista LA Abbot Kinney Beverly Boulevard Larchmont Boulevard Malibu Country Mart Montana Ave. Sunset Junction Third Street Promenade Vermont Ave. Upcoming Shopping Guides Rodeo Drive Fashionista Guide fluff Holiday Gift Guide

The Marketplace is featured on all of our sites including LA.com Newspaper Display Ads and Classified Listings are broken down by product and merged together into one searchable online database giving our advertisers more exposure and our users more products. Currently 30% of all user traffic takes place in Marketplace section! Advertisers can upload inventory from their web site and integrate products into the Marketplace!

Integrated Search Results Page Products from Retail Advertisers with ability to purchase online! Products from Display ads and Classified Listings

Storefronts: A tile that rotates on the Home Page of the Marketplace. It can link directly to the advertisers web site or to a page that includes all their products or ads along with links to their web site.

Our products are the most influential Media Influences on Purchases in Past Year “In the past year, which media’s advertising has influenced you to make purchase or obtain a service?” Base: Total adults Source: 2003 LANG Online User Study %

Our users are heavy online purchasers 63% make one or more online purchases every month. Almost 80% made an online purchase in the past 6 mos. Half of our website users spent $500+ online in the past 6 mos. Our users say Internet influences their purchases more than any other media 77% 49% Made Online Purchase Past 6 Mos. LANG site users make more purchases online compared to overall adults online! Source: 2003 LANG Online User Study Online adults LANG users

Los Angeles Newspaper Group Interactive LA.com and Media News Group Interactive Your Most Comprehensive Online Buy Retail Inventory Upload: -Send feeds as often as every day or once per month -Send 10 products at a time or several 100 -Product listings link directly to your web site for transaction/purchase -Sponsor specific product categories and drive traffic directly to your website -Our Storefront capability allows easy access to your featured inventory Contact us for a live demo and rates… Bryan Blood Paul Vandekamp LA.com John Hoeft VP Interactive

Los Angeles Newspaper Group Interactive LA.com and Media News Group Interactive Your Most Comprehensive Online Buy Bryan Blood Paul Vandekamp LA.com John Hoeft VP Interactive RATES: Up to 50 products per month - $500 per month ($10.00 per item) Up to 100 products per month - $600 per month ($6.00 per item) Up to 150 products per month - $750 per month ($5.00 per item) OR Up to 200 products per month - $1000 per month or 10% of all sales whichever is greater. Storefronts: $1000/month – 6 months – includes 100,000 banner impressions/month run of network $800/month – 12 months – includes 200,000 banner impressions/month run of network All packages require a 6 month minimum contract