M OVE YOUR B USINESS AND W ORKFORCE INTO THE C OMMUNITY H OME C ARE SPACE

Why do some Home Care businesses fail? Not Enough Financial Resources Lack of Due Diligence No Business Plan Lack of Research and knowledge about Home Care Not Giving Yourself Time Sales and Marketing Skills are lacking

How to last the distance after your move into Homecare Determine the structure of your business – Buy a franchise that will operate independently of your Agency business or – Buy an existing Home Care business Create your own Home care business or – Create your own Home Care business which may or may not operate under your existing Agency entity

Determine the type /s of Home care services you will provide Clinical Nursing Nursing / non nursing support – Assist people who require assistance with activities of daily living – showering, grooming, toileting, eating – In Home Respite – Assist people with their self-medication – Undertake domestic duties such as dusting, vacuuming, cleaning, washing, cooking, shopping – Assist social activities and shopping trips – Provide companionship, friendship and emotional support – Encourage client independence – Clean care equipment – Change bed linen – Prepare food

Purchase Insurances to cover Home Care staff Public Liability Professional Indemnity Workers Compensation

Set up your Financial systems Happiness in Home care is a positive cash flow or a healthy overdraft Fees Billing to private clients, government agencies and other payors Payroll Client record keeping Staff record keeping Bookkeeping

Scheduling and Timekeeping systems What is the set up and implementation cost? Are there ongoing expenses? What methods of time keeping? Does the system support billing? Does the system support payroll? Does it support bookkeeping software? Is it scaleable? What technical support is available?

Develop sales and marketing plan Networking and direct selling Advertising and consumer marketing Word of mouth marketing There are 3 basic sources of new clients Health and home care providers Consumers Indirect or trusted advisors

Develop Policies and Procedures Effective management – Governance – Compliance – Information management – Community understanding & engagement – Continuous improvement – Risk management – Human resource Management – Physical resources Appropriate access and service delivery – Service access – Assessment – Care plan development and delivery – Service user reassessment – Service user referral Service user rights and responsibilities – Information provision – Privacy and confidentiality – Complaints & service user feedback – Advocacy – Independence

Establish Home Care workforce Employ the right people Understand the type of worker to fit the client type Understand the required competencies for home care workers Know the training & education requirements Legislative compliances Differing workplaces – workplace assessment: PPE: workplace risk reporting

Costs for starting a Home Care business Your time Setting up company if a new entity Workstations for office staff: telephones, computers, Internet, smart phones, Ipads, Back office systems – information management, billing, payroll Insurances Recruitment Staff toolboxes: masks, gloves, goggles, handwash Marketing Website additions Forms, client and staff booklets & information packs Policies and procedure development Consultancy Vehicle’s

Q UESTIONS ? Margaret Scott Ph: E: